Sake Brands
in Kagawa

Rakushin was the main brand manufactured by Ikeda Shuzo, founded in 1872 (Meiji 5), in Takamatsu City. They continued sake brewing loved by the region, but production ended with the closure of the brewery in 2005. The tradition and technology of Ikeda Shuzo's sake brewing were inherited by Shodoshima Shuzo (Morikuni Shuzo) by the 4th generation brewer Yoshinori Ikeda, and are carved into the history of sake brewing in Kagawa Prefecture in a new form.

Kunishige is a brand named after Hiroaki Kunishige, the Honorary Toji of Ayakiku Shuzo. Mr. Kunishige is from Akitsu-cho, Higashihiroshima City, Hiroshima Prefecture, and is a famous Toji with a brilliant record of receiving the Contemporary Master Craftsman award, the Medal with Yellow Ribbon, and having won the Gold Prize at the Annual Japan Sake Awards 20 times in total. Characterized by a mellow aroma and a refreshing sharpness capable of maximizing the characteristics of Kagawa Prefecture's sake rice 'Oseto', a technique established by Mr. Kunishige. Bearing the name of the famous Toji, it is one of the brands representing Ayakiku Shuzo.

Ayakiku is a traditional brand representing Ayakiku Shuzo, founded in 1790 (Kansei 2). Practicing sake brewing that maximizes the blessings of the local area, using the underground water of the Ayagawa River flowing from the Asan Mountains and Kagawa Prefecture's rice 'Oseto'. It is characterized by a mellow aroma and a refreshing sharpness. Developing products using Sanuki Olive Yeast, it is one of the local sakes representing Kagawa Prefecture, continuing innovative challenges while protecting tradition.

Rice Noir is an innovative sake meaning 'Rice Noir' (Black Rice) manufactured by Yushin Shuzo. It is naturally brewed using ancient rice from Utazu-cho, Ayagawa Town and rice from Kagawa Prefecture, with underground water from the Ayagawa River. Its biggest feature is the vivid pink color due to anthocyanin (a type of polyphenol) contained in ancient rice, making it a unique sake that can be enjoyed visually. With a low alcohol content of 7.5%, it harmonizes a fruity and refreshing taste with deep umami. It is an innovative brand that creates new value beyond the concept of traditional sake by combining the rice fermentation technology cultivated by Yushin Shuzo with the special material of ancient rice.

Yushin is a traditional sake brand bearing the brewery name, manufactured by Yushin Shuzo, founded in 1854 (Ansei 1). They practice sake brewing that considers the environment and health, using reduced-pesticide rice and brewing with underground water from the Ayagawa River. utilizing the traditional fermentation technology that is the technological foundation of Yushin Shuzo, they realize a sake quality that balances safety and deliciousness while cherishing the original taste of rice. It is a brand typical of Yushin Shuzo, incorporating modern values of consideration for the environment and health while protecting traditional sake brewing technology.

Kokusui is the main brand manufactured by Okada Shuzo, named from the philosophy that 'Sake, the national alcohol, is the essence (sui) of rice, and essence leads to drunkenness (sui)'. It contains a strong desire to capture sake as the essence of the country and express its essence. The biggest feature is using high-quality natural water pumped from 70 meters underground as brewing water, pioneering complete groundwater brewing since 1959. With the purity of deep groundwater and unique products such as the patented 'Genshu Nigori Sake', it has built a unique position as a local sake of Kagawa Prefecture.

Sanukiji is a brand representing 'The Road of Sanuki' manufactured by Okada Shuzo, expressing the regionality of Kagawa Prefecture (former Sanuki Province) and the path of sake brewing. It uses high-quality natural water pumped from 70 meters underground as brewing water, characterized by a pure taste due to complete groundwater brewing. The brand name contains the brewery's desire to express the climate and culture of Sanuki in sake and continue to walk the path as local sake of Sanuki. It is a brand that cherishes regionality, combining Okada Shuzo's pure brewing water from deep underground water and Sanuki rice.

Fufufu. is a Ginjo sake manufactured by Shodoshima Shuzo, characterized by a unique and friendly brand name that expresses the laughter 'Fufufu'. Polishing Hiroshima Prefecture Senbon Nishiki to 55%, it is brewed with clear spring water from Mt. Hoshigajo. With a fruity aroma, smooth taste, and a sake quality where the umami of rice can be firmly felt, it is a fun sake that makes drinkers smile. As an island-brewed sake brewed in the environment of Shodoshima, it realizes a unique taste by a manufacturing method that makes use of color and umami with all-volume non-filtration. It is a bottle typical of Shodoshima Shuzo that conveys the fun of sake by combining a playful brand name and authentic sake quality.

Mori is a brand bearing the company name 'Mori' of Shodoshima Shuzo (Morikuni Shuzo), expressing the rich nature of Shodoshima. Using clear spring water from Mt. Hoshigajo and high-quality sake rice from the Seto Inland Sea coastal area, they practice sake brewing utilizing the characteristics of island brewing. A manufacturing method that makes use of color and umami with all-volume non-filtration realizes a complex and deep taste. It is a brand that expresses the individuality of sake nurtured by the rich forest blessings of Shodoshima and the unique environment of the island. The brand name Mori, which makes you feel nature, and sake brewing that utilizes the natural environment of the island harmonize, embodying the philosophy of Shodoshima Shuzo.

Shima is a sake manufactured by Shodoshima Shuzo that expresses the individuality of Shodoshima with the direct brand name 'Shima' (Island). It most directly expresses the characteristics of sake brewing, which is rare nationwide, such as the environment of Shodoshima island, spring water from Mt. Hoshigajo, and island brewing using island rice. A manufacturing method that makes use of color and umami with all-volume non-filtration realizes a unique taste created by the unique environment of the island. The geographical characteristics of Shodoshima floating in the Seto Inland Sea, the rich natural environment surrounded by the sea and mountains, and the climatic conditions unique to the island affect the sake brewing, creating a unique sake quality. The simple and powerful brand name 'Shima' is a brand symbolizing Shodoshima Shuzo, expressing the individuality of the place Shodoshima and the pride of island brewing.

Isomatsu is a traditional brand inherited by Shodoshima Shuzo, a name with a history dating back to the Ikeda Shuzo founded in 1872. The brand name meaning 'Pine on the beach' expresses the seaside pine and the coastal scenery of Shodoshima, symbolizing the geographical characteristics of Shodoshima floating in the Seto Inland Sea. After Ikeda Shuzo closed, Shodoshima Shuzo, which opened newly in Shodoshima, inherited this traditional brand name, connecting the history of sake brewing in the new land. Using clear spring water from Mt. Hoshigajo, the traditional brand has acquired a new individuality in the new environment of island brewing. It is a brand of historical significance that expresses both the inheritance of tradition and innovation by fusing a brand name with a long history and a new environment of the island.

Shuou is a brand inherited by Shodoshima Shuzo meaning 'Okina (old man) of Sake', expressing an elderly enthusiast who loves sake or a master of sake brewing. It is a traditional brand name continuing from the Ikeda Shuzo era, a name that makes you feel the dignity and weight of history. When Shodoshima Shuzo inherited the tradition of Ikeda Shuzo and resumed sake brewing in the new land of Shodoshima, they also took over this prestigious brand name. In the new environment of clear spring water from Mt. Hoshigajo and island brewing, the traditional brand has acquired a new individuality. It is a brand that expresses the attitude of Shodoshima Shuzo to continue new challenges while respecting long history and tradition by putting the dignity and depth of experience possessed by the word 'Okina' into the brand name.

Fuwafuwa. is a Junmai Ginjo manufactured by Shodoshima Shuzo, characterized by a friendly brand name that expresses a light and soft feeling. Polishing Hiroshima Prefecture Senbon Nishiki to 55%, it is brewed with clear spring water from Mt. Hoshigajo. With a fruity aroma, smooth taste, and light sake quality where you can feel the umami of rice, it expresses the feeling of the brand name 'Fuwafuwa' (fluffy/light) in taste. A manufacturing method that makes use of color and umami with all-volume non-filtration achieves both a soft mouthfeel and a complex taste. It is a bottle typical of Shodoshima Shuzo that conveys the fun and depth of sake by combining the special environment of island brewing and a playful brand name.

Utouto. is a Junmai sake manufactured by Shodoshima Shuzo, characterized by a brand name with a relaxed atmosphere that expresses the appearance of feeling sleepy 'Utouto'. Using clear spring water from Mt. Hoshigajo and high-quality sake rice, it is finished with a calm and gentle taste. The brand name 'Utouto' expresses a pleasant intoxication and a time of peace, creating a relaxed time to heal daily fatigue. A manufacturing method that makes use of color and umami with all-volume non-filtration realizes the original gentle taste and depth of rice. It is a unique bottle typical of Shodoshima Shuzo where the gentle sake quality that soothes the heart brewed in the environment of island brewing and the playful brand name harmonize.

Bibibi. is a Honjozo manufactured by Shodoshima Shuzo, an impactful bottle with the onomatopoeia 'Bibibi' expressing surprise and stimulation as the brand name. Designed with the concept of being easy to match with local cuisine of Shodoshima, it is characterized by a light taste and a sharp aftertaste. Using clear spring water from Mt. Hoshigajo, it is finished in a sake quality that can be enjoyed as a sake during meals while utilizing the individuality unique to island brewing. With a taste design considering compatibility with local ingredients such as seafood, soy sauce, and olives of Shodoshima, it harmonizes with the local food culture. It is a brand that embodies the community-based sake brewing of Shodoshima Shuzo, combining a playful brand name and ability as an authentic sake during meals.

Shodoshima no Kagayaki is a brand manufactured by Shodoshima Shuzo that directly expresses the brilliance of the region of Shodoshima. It expresses the charm of sake brewing created by the rich nature of Shodoshima floating in the Seto Inland Sea, clear spring water from Mt. Hoshigajo, rice of the island, and the unique environment of the island with the word 'Kagayaki' (Brilliance). It is a brand that expresses the characteristics of sake brewing, which is rare nationwide, island brewing, and the diverse charms of Shodoshima (tourism resources such as olives, soy sauce, somen, Kankakei) in the form of sake. A manufacturing method that makes use of color and umami with all-volume non-filtration realizes a taste that maximizes the blessings of nature in Shodoshima. With a brand name filled with pride and attachment to the region of Shodoshima, it is a representative brand of Shodoshima Shuzo that transmits the charm of the island through sake.

Hoshigajo no Sora is a brand manufactured by Shodoshima Shuzo meaning 'Sky of Hoshigajo', expressing the sky seen from the top of Mt. Hoshigajo, the source of brewing water. Mt. Hoshigajo is the highest mountain in the Seto Inland Sea with an altitude of 817m, and spring water near its summit is used as brewing water. The brand name contains respect for the beautiful sky seen from the top of Mt. Hoshigajo, the superb view overlooking the Seto Inland Sea, and the place where pure spring water is born. It is a romantic and unique bottle that puts the natural blessings of Mt. Hoshigajo, the highest peak of Shodoshima, and the beauty of the sky seen from its summit into the brand name. It is a brand typical of Shodoshima Shuzo that expresses gratitude to Mt. Hoshigajo, the source of brewing water, and the splendor of its natural environment.

Hachihachi is a Junmai sake manufactured by Shodoshima Shuzo, characterized by a brand name expressing the rice polishing ratio of 88%. Using locally grown Oseto rice grown in the terraced rice fields of Shodoshima with a low polishing ratio of 88%, they practice sake brewing that maximizes the original individuality and umami of rice. Normally, sake is considered higher grade the higher the polishing ratio (more polished), but this brand utilizes the nutrients and umami components contained in the outer layer of rice by low polishing (leaving 88%). The combination of clear spring water from Mt. Hoshigajo and low-polished Oseto realizes the powerful umami and richness original to rice, and a complex taste. It is a challenging brand of Shodoshima Shuzo where a modern approach of utilizing the individuality of rice by low polishing and the unique environment of island brewing fused.

Chigiri is a brand of specific designation sake brewed by Nishino Kinryo with awe for Kotohira-gu Shrine and a vow to sake brewing. The name 'Chigiri' means a pledge with God, a pledge with people, and a promise to make delicious sake. Using sake rice from Kagawa Prefecture and water from Sanuki, it is carefully brewed with traditional techniques. It is characterized by a gentle and elegant aroma, a full-bodied taste where the umami of rice spreads, and a sharp aftertaste. It aims to be a sake suitable for special occasions or meals with loved ones, becoming a bridge connecting hearts.

Gecchuten is a main brand of Junmai series released by Nishino Kinryo, characterized by an elegant name meaning 'Heaven (Paradise) in a Sake Cup' derived from a verse by the Chinese poet Li Bai. It contains the wish that people enjoy the sake in the cup just like admiring the moon floating in the sky. Using 100% sake rice from Kagawa Prefecture, they focus on maximizing the umami of rice. It is a sake during meals that you will not get tired of drinking, harmonizing a gentle aroma, the original full-bodied umami of rice, and acidity. With a sake quality that tastes good even at room temperature or lukewarm, it is a talented Junmai sake series that adds color and peace to the daily dining table.