Sake Brands
in Ehime

"Ishizuchi" is a brand representing Ehime, named after Mount Ishizuchi, the highest peak in western Japan. As the name suggests, it pursues a noble and pure flavor. The umami of rice brought out by handmade koji and fermented at low temperatures harmonizes exquisitely with the soft and transparent sake quality created by famous water. It has a sharpness that you never get tired of drinking, and as sake drunk during meals that brings out the flavor of a wide range of dishes, not to mention Japanese food, it fascinates many fans.

"Yamatan Masamune" is the main brand of Yagi Shuzo Bu, named with the hope that it will be sake with good sharpness like the famous sword "Masamune." It also contains the meaning of brewing with "Tan (Sincerity)." It features a light and refreshing dry flavor, enhancing the taste of ingredients without interfering with dishes. Compatibility with local Imabari food culture, especially Yakitori and fish dishes, is outstanding. It is a versatile sake drunk during meals that can be enjoyed in a wide range of temperatures from cold sake to hot sake.

"Yukisuzume" is the flagship brand of Yukisuzume Shuzo and is a sake representing Ehime's Tanrei Karakuchi (light and dry). It features a refreshing throat feel with no off-flavors and a sharp aftertaste. It is easy to match with any dish, and the flavor you never get tired of drinking is perfect for daily evening drinks. You can enjoy various expressions depending on the temperature, such as cold sake, room temperature, and hot sake.

"Kyohina" is the flagship brand named by the founder of Sakaroku Shuzo who was from Kyoto, missing his hometown. It has an elegant sound symbolizing sake brewing that fuses tradition and innovation. A gorgeous and noble aroma and mellow umami harmonize in an exquisite balance. Born from the encounter of Kyoto's elegant culture and Uchiko's climate, this sake has a beautiful and profound flavor that continues to be loved by many people across time.

"Umenishiki" is the flagship brand of Umenishiki Yamakawa, known nationwide as a famous sake representing Ehime. Based on "sake that feels good in the mouth and you never get tired of drinking," it features a flavor that harmonizes gorgeous aroma, smooth throat feel, and the umami of rice. With a wide lineup ranging from light dry to rich sweet, it is loved by many people both as sake to accompany meals and as sake to savor slowly.

"Nikitatsu" is the flagship brand of Minakuchi Shuzo, named after the historical event of Nikitatsu composed in the Man'yoshu. Using the characters for "benevolence (Jin)," "joy (Ki)," "many (Ta)," and "port (Tsu)," it contains the wish to be an existence like a port where people's joy gathers in abundance. The flavor designed to match the after-bath of Dogo Onsen features a refreshing throat feel and mellow umami. It is an emotionally rich fine sake that makes you feel the atmosphere of historic Dogo.

"Kagiya" is the representative brand bearing the trade name of Seiryo Shuzo. Based on the idea that "sake should be a supporting role for cuisine," it is brewed aiming to be the best sake to accompany meals that enhances the food. It features a flavor that you never get tired of drinking, with an exquisite balance of the umami of rice and sharpness. It is bottled unfiltered, so you can enjoy the flavor of freshly born sake as it is.

"Sukigokoro" is the representative brand of Suto Shuzo. It is brewed with the heart of "Longevity (Kotobuki)" and "Joy," and filled with the wish that this heart reaches the drinker. The harmony woven by the pure water of Saijo and carefully selected sake rice is a beautiful flavor full of transparency. The smooth mouthfeel and elegant aroma are pleasant, enriching meal times.

"Shusen Eiko" is the flagship brand where Eiko Shuzo's technology and passion have borne fruit. The name meaning "Immortal of Sake" contains a sincere attitude to master the path of sake brewing. Using various sake rice produced in Ehime Prefecture properly and drawing out each individuality, the flavor ranges widely from gorgeous aroma to plump umami. The rich lineup that can be enjoyed according to the drinker's preference and scene is attractive.

"Chiyo no Kame" is a flagship brand embodying the history and tradition of the brewery. As the saying goes, "Cranes live for 1,000 years, turtles for 10,000 years," it contains the wish to be sake loved for a long time. Sticking to local rice cultivated with reduced pesticides, it centers on Junmai sake that maximizes the original umami of rice. Within the gentle and nostalgic flavor, you can feel a solid core strength, and it is a sake that you never get tired of, becoming more flavorful the more you drink.

"Hanahimesakura" is a flagship brand featuring a gorgeous aroma and gentle flavor, using flower yeast produced in Ehime Prefecture such as "Sakurahime yeast." It contains the wish "to be a sake that is gorgeous, lovely (Hime), and loved by everyone like cherry blossoms (Sakura)." Fruity and easy to drink, it is also recommended for sake beginners and women. Within the light mouthfeel, you can firmly feel the umami of rice, and it brings out the taste of dishes as sake drunk during meals.

"Seiryozen" is a brand created as a new challenge for Seiryo Shuzo. It implies the meaning of "being like Seiryo, being natural." Sticking to sake rice and yeast produced in Ehime Prefecture, it aims to express the climate of that land. In the sophisticated flavor, the umami of rice and acidity harmonize, making it a new era sake that feels modern yet somewhat nostalgic.

"Yamatogokoro" (Japanese Heart) is a traditional brand of Takeda Shuzo that has been loved by locals since its founding. Based on the thought of "sake that resonates with the hearts of Japanese people," it is finished with a flavor that you never get tired of drinking, where you can firmly feel the gentle aroma and the umami of rice. It can be enjoyed in a wide range of temperatures from cold to warm, and is ideal as sake to accompany daily meals.

"Kawakame" is a confident work of Kawakame Shuzo, bearing the trade name of the brewery as it is. It embodies sake brewing with a presence "like a small but spicy creeping smartweed berry." Brewed by carefully polishing suitable rice for sake brewing produced in Ehime Prefecture such as "Matsuyama Mii" and fermented at low temperatures, the sake features a gorgeous aroma and transparent flavor. The umami of rice that spreads when you put it in your mouth and the sharp aftertaste further enhance the taste of dishes. It is a talented brand with a history of awards in numerous appraisal associations.

"Toranoo" (Tiger's Tail) is a brand that revives the phantom sake that was once presented to the lord of the Uwajima domain and was kept secret from the public. It features a dry and refreshing flavor, and the sharpness reminds you of the tension of stepping on a tiger's tail and the comfort of the lingering finish that follows. Please enjoy the flavor full of historical romance woven by the plump umami unique to the rice production area and traditional techniques.

"Sakura Uzumaki" is the representative brand since the founding and is one of the sakes representing Ehime Prefecture. It features a refreshing flavor that goes well with Setouchi fish dishes, a faint sweetness, and good sharpness. It can be enjoyed deliciously at any temperature range, from cold to hot, but it is especially popular as an indispensable sake for the cherry blossom viewing season.

"Kachitoki" is the flagship brand bearing an auspicious name brewed by Oka Shuzo. Derived from "Kachidoki" (victory shout), it has been loved by people as sake for celebratory seats and celebrating new beginnings. The flavor designed to match the food culture of local Matsuyama is a great supporting actor that enhances the taste of dishes without asserting itself too much. It has the depth to be enjoyed both cold and hot, and is cherished as a daily evening drink that you never get tired of.

"Hime no Ai" derives from a unified brand born by gathering the collective efforts of Ehime, with the development led by the Ehime Prefecture Sake Brewing Cooperative. Using sake brewing rice suitable for sake brewing produced in Ehime Prefecture such as "Shizuku Hime," the sake brewed by pouring in the technology and passion within the prefecture features a gentle and swelling flavor expressing Ehime's mild climate and culture. It is a cup representing the local area, packed with Ehime's love.

"Dogo Kurazake" is truly the local sake of Dogo, brewed right next to the Dogo Onsen Honkan. Created by the integration of Dogo's climate, water, and craftsmen's skills, this sake has walked along with the history of Dogo Onsen. It features a gentle flavor that heals the mind and body, elegant like a haiku composed after a bath. It provides a flavor that is deeply engraved along with memories of the trip to people visiting Dogo.

"Kume no I" is sake that has been cherished for many years as the signboard brand of Goto Shuzo. The name is said to derive from the legend of "Kume no Sennin" (Immortal of Kume) transmitted in the Kume district where the brewery is located, and the abundant spring water. It used to be deeply rooted in the lives of local people as a daily evening drink and as sake for special occasions. Its simple and warm flavor is still engraved in the hearts of many people as a nostalgic memory.

"Jugomangoku" is a brand overflowing with local love, derived from "150,000 koku," which was the stipend of the former Iyo-Matsuyama Domain. Engraving the history and pride of Matsuyama in its name, it has been cherished by the local people. True to its imposing name, it had a solid flavor and satisfying drinkability, and was once loved as sake to liven up local banquets. It was a sake with a majestic presence that made you feel the historical stories of the region.

"Shinjuro" is one of the brands that Goto Shuzo brewed with particular care. Within the friendly sound reminiscent of a person's name, a sincere attitude towards sake brewing and warm thoughts for the drinker were included. It is said that it featured an honest and easy-to-drink flavor that stayed close to the local people. It was a local sake closely attached to life, familiar with daily dining tables, and making you want to drink it at casual moments.

"Otokohana" is the flagship brand of Yokokawa Shuzo. Contrary to its powerful name, delicacy born from careful brewing and a flavor with a solid core coexist. The harmony woven by the clear water of Sara no Mine and high-quality rice features sharpness that you never get tired of drinking. It is a local sake that has been loved for a long time by the people of local Toon City, being excellent compatibility with local cuisine as well as daily evening drinks.

"Kofuji" is the signboard brand of Shimada Shuzo, named after the beautiful mountain "Kofuji" near the brewery. Since its founding, it has been synonymous with local sake that has stayed close to and been loved by local people. It features a gentle and plump flavor that makes you feel the warmth of handmade. It pursues a flavor that you never get tired of drinking, healing daily fatigue and enriching meal times.

"Omogo" is the flagship brand of Omogo Shuzo, expressing the beauty of the scenic spot "Omogo Gorge (Omogo Kei)" located in the Ishizuchi mountain range, the highest peak in western Japan. Polished by the cool climate of the plateau and clear water, its flavor features transparency yet profound richness. You can enjoy a delicate and elegant flavor as if reflecting the expressions of nature in each season. It is a proud local sake born from the climate of local Kumakogen-cho.