Sake Brands
in Ehime

"Seishin" is the representative brand of Konishi Shuzojo. It pursues sincere sake brewing that reaches the drinker's heart. While reflecting the sweet taste culture unique to the Nanyo region, it features a balanced flavor considering compatibility with meals. It goes well with fresh seafood from Ainan-cho, especially strong-flavored fish dishes such as bonito, and has become indispensable for local dining tables.

"Honen" is the representative brand of Imamura Shuzo. It is filled with the prayer for a bountiful grain harvest and the wish for a fruitful year. Using local rice and water, the carefully brewed sake has a rustic and warm flavor that utilizes the umami of rice. Because you don't get tired of drinking it and it is easy to match with any dish, it is deeply rooted in the lives of local people. It is an indispensable bottle for special occasions such as festivals.

"Yamakawaryu" is a brand created with free thinking that is not bound by conventions. Not bound by the conventional wisdom of sake brewing, it pursues the optimal brewing method according to the condition of the rice and the climate at that time. Therefore, it is characterized by different flavors and expressions depending on the year, and is gaining popularity as sake where you can enjoy a once-in-a-lifetime encounter.

"Sakaya no Nyobo no Nusumizake" (Sake Stolen by the Liquor Store's Wife) is a brand that is a topic of conversation for its unique name and reliable quality. It was created with the concept of "sake so delicious that a liquor store's wife would want to hide and drink it secretly." The fruity aroma and sweetness, and the sharp acidity are exquisitely harmonious, making it easy to drink and friendly, recommended for women and sake beginners.

"Umenishiki" is the flagship brand of Umenishiki Yamakawa, known nationwide as a famous sake representing Ehime. Based on "sake that feels good in the mouth and you never get tired of drinking," it features a flavor that harmonizes gorgeous aroma, smooth throat feel, and the umami of rice. With a wide lineup ranging from light dry to rich sweet, it is loved by many people both as sake to accompany meals and as sake to savor slowly.

"Mori no Midori" is a brand that was brewed by Shinonaga Shuzo. As the name suggests, it was characterized by a refreshing and profound flavor reminiscent of the green of a deep forest. As sake that seemed to reflect the nature of the region, it was once loved by many people.

"Sukigokoro" is the representative brand of Suto Shuzo. It is brewed with the heart of "Longevity (Kotobuki)" and "Joy," and filled with the wish that this heart reaches the drinker. The harmony woven by the pure water of Saijo and carefully selected sake rice is a beautiful flavor full of transparency. The smooth mouthfeel and elegant aroma are pleasant, enriching meal times.

"Himeichie" is a brand named by combining "Hime" from Ehime and "Ichigo Ichie" (once-in-a-lifetime encounter). Putting the thought of "cherishing a one-time encounter," it is particular about locally grown rice and conducts sake brewing that maximizes the individuality of the rice of that year. The unique and attractive flavor where fresh aroma and the umami of rice spread brings new discoveries every time you drink it.

"Yamatogokoro" (Japanese Heart) is a traditional brand of Takeda Shuzo that has been loved by locals since its founding. Based on the thought of "sake that resonates with the hearts of Japanese people," it is finished with a flavor that you never get tired of drinking, where you can firmly feel the gentle aroma and the umami of rice. It can be enjoyed in a wide range of temperatures from cold to warm, and is ideal as sake to accompany daily meals.

"Mikunitsuru" is the representative brand of Akikawa Shuzo. It was named with the wish to become a splendid sake that brings honor to the country, and after the crane, a symbol of longevity. It features a gentle mouthfeel and the plump umami of rice, and continues to be loved locally for a long time as sake to accompany meals that is easy to match with any dish. It is an auspicious bottle suitable for celebrations.

"Kagiya" is the representative brand bearing the trade name of Seiryo Shuzo. Based on the idea that "sake should be a supporting role for cuisine," it is brewed aiming to be the best sake to accompany meals that enhances the food. It features a flavor that you never get tired of drinking, with an exquisite balance of the umami of rice and sharpness. It is bottled unfiltered, so you can enjoy the flavor of freshly born sake as it is.

"Miyosakae" is a traditional brand that has walked with the history of Seiryo Shuzo since its founding. It contains the wish for "the era (the world) to prosper." It features a gentle aroma and a plump and mellow flavor. It can be enjoyed in a wide range of temperatures from cold sake to hot sake, and is deeply loved by locals as local sake that stays close to daily life.

"Seiryozen" is a brand created as a new challenge for Seiryo Shuzo. It implies the meaning of "being like Seiryo, being natural." Sticking to sake rice and yeast produced in Ehime Prefecture, it aims to express the climate of that land. In the sophisticated flavor, the umami of rice and acidity harmonize, making it a new era sake that feels modern yet somewhat nostalgic.

"Yoimachihime" is a brand named as sake to color a romantic night. Featuring a fruity and gorgeous aroma and gentle sweetness, it is easy to drink even for women. The stylish label design is also attractive, creating a gorgeous dining table. It is also recommended as a dessert sake.

"Kikumabijin" is a local sake that has been loved by the people of Kikuma-cho for many years. It features a refreshing tanrei dry flavor that you never get tired of drinking. It goes perfectly with fresh seafood from Setouchi and enhances the taste of dishes without interfering. It is the best bottle as sake to accompany meals that can be enjoyed either cold or warm.

"Sakura Uzumaki" is the representative brand since the founding and is one of the sakes representing Ehime Prefecture. It features a refreshing flavor that goes well with Setouchi fish dishes, a faint sweetness, and good sharpness. It can be enjoyed deliciously at any temperature range, from cold to hot, but it is especially popular as an indispensable sake for the cherry blossom viewing season.

"mar Yukisuzume" is a new type of sake brewed with wine yeast. It features a new sensation flavor that fuses fruity acidity like white wine with the umami of sake rice. It goes perfectly not only with Japanese food but also with Western food and cheese. It is a stylish and easy-to-drink bottle that makes you feel the new possibilities of sake.

"Yukisuzume" is the flagship brand of Yukisuzume Shuzo and is a sake representing Ehime's Tanrei Karakuchi (light and dry). It features a refreshing throat feel with no off-flavors and a sharp aftertaste. It is easy to match with any dish, and the flavor you never get tired of drinking is perfect for daily evening drinks. You can enjoy various expressions depending on the temperature, such as cold sake, room temperature, and hot sake.

"Suzumemasamune" is a traditional brand that has been loved for a long time. It features a solid umami and richness of rice, yet has a sharp aftertaste. It is recommended for those who prefer the taste of old-fashioned sake. When heated, the umami increases even more, and the compatibility with dishes is also excellent.

"Hatsutaka" is the representative brand of Tokumoto Shuzo. It features a gentle aroma and a soft flavor with a good mouthfeel. It is popular among locals as sake to accompany meals that is easy to match with daily meals. Delicious both cold and hot, the flavor you never get tired of drinking adds color to daily evening drinks.