Brands

Nature-H is a brand by Tatenokawa Shuzo with a natural philosophy themed around "coexistence with nature." Based on high-quality 100% Junmai Daiginjo brewing, it maximizes the material's original power and transparency, achieving a pleasant lightness and refined balance. The "H" symbolizes Home and Harmony, proposing a sustainable form of Japanese sake for the next generation that brings peaceful tranquility to the drinker's heart.

Shield is a brand expressing the brewery's name "Tate" (Shield) in English, symbolizing the determination to protect tradition and the message to the world. Using unwavering 100% Junmai Daiginjo quality as its "shield," it vividly expresses the "transparent sweetness" and "fresh fruitiness" nurtured by Mt. Chokai's pure water. Its stylish presence and flavor, interpreting Japanese sake's charm from a global perspective, act as a "guardian" proposing new ways to enjoy sake to people across borders.

Nanbugura Fuki is a sake produced at the Godo Shusei Hachinohe Plant, aiming to be a premium sake that utilizes the traditional brewing techniques of the "Nada-Gogo" (five villages of Nada). It is characterized by a golden color, a rich mouthfeel, and a deep taste without any harshness, finishing with a crisp and refreshing aftertaste. Seeking a quality worthy of being called a "world-class delicacy," this brand is a culmination of the Oenon Group's technical expertise.

Muga is a brand embodying Tatenokawa Shuzo's philosophy, brewed in a "state of selflessness" where one discards all distractions and purely faces the sake. Within the unwavering 100% Junmai Daiginjo quality, it pursues "extreme transparency" that strips away all impurities and "pure umami" where the soul of the rice quietly breathes. Its flavor, which invites the drinker into silence and deep peace, questions the true richness of Japanese sake and promises a special moment that makes one forget the daily hustle and bustle.

Tenpai Fuji is the representative brand of Matsuyama Shuzo, upholding ultimate ideals and elegance as if reflecting the sacred Mt. Fuji in a heavenly cup. Merging nearly 200 years of tradition with Mt. Chokai's pure groundwater, it achieves a fine, noble aroma and transparent, refined umami. Its flavor, mirroring the brewery's noble ambition to "be the best sake like the best mountain in Japan," radiates a dignified dignity suitable for special celebratory occasions.

An elegant flavor shining with traditional skills, inspired by plum purity and river flow.

A robust and masculine powerful flavor brewed with traditional techniques and Bushido spirit.

A calm, harmonious flavor wishing for longevity and happiness, based on the Kame-no-o revival story.

A refreshing mouthfeel with coolness, inspired by the pleasant breeze of the Shonai Plain.

A glorious, noble quality like a beautiful woman, featuring an elegant style easy to enjoy.

A poetic, romantic brand playing on the name Koikawa, with a gentle and sweet emotional flavor.

"Hachitsuru Junmai Kura Monogatari" is a highly popular product within the Hachitsuru brand. It is a masterpiece brewed using "Hana-fubuki," Aomori's pride of sake rice, polished down to 60% to remove impurities, and fermented with Association Yeast No. 10. It features an exquisite balance of umami and acidity, with a sharp finish and smooth throat feel that makes it an excellent companion for meals.

Pursuing white, dignified beauty. A masterpiece with clear, refined, and urban transparency.

Dynamic feel from the "Dragon Gate" legend. A powerful, noble flavor leading to the next stage.

A community-rooted brand named after the town. A friendly flavor that pairs with local food.

Yuzakoi is a brand embodying deep attachment to Yuza Town, the brewery's home, and a wish for regional contribution. Woven from Mt. Chokai's snowmelt and sake rice nurtured by Yuza's fertile land, its flavor is the terroir itself, featuring refreshing coolness and a somewhat nostalgic rice gentleness. It is developed as a friendly, heartwarming sake that walks with Yuza people and warmly welcomes visitors.

Rando is a brand pursuing sake with both storm-like power and the purity of a child's heart. It features dynamic acidity reminiscent of wild mountain winds and polished clear umami that vividly pops in the mouth. Its quality, brewed with free ideas unbound by traditional frameworks, stimulates the drinker's sensibility and attracts attention as a next-generation local sake bringing surprise and joy.

Chokai Tansui Monogatari is a poetic brand inspired by a journey to explore the joy of intoxication at the foot of Mt. Chokai. The drops, made from strictly selected rice polished to the limit and slowly brewed at low temperatures, hold a deep transparency as if reflecting the mountain's silence. Its narrative flavor, where landscapes expand with every glass, is a masterpiece suitable for moments when you want to enjoy a luxurious intoxication with slow-flowing time.

Hanawarabi is a glorious and lovely brand carrying the beauty of the brewery's location, "Warabioka," in its name. As the name suggests, its greatest features are an elegant aroma like wildflowers and a light, gentle mouthfeel that makes one feel the arrival of spring. Its refined quality harmonizes comfortably with Western food or casual scenes, and is loved as a drink that conveys the elegant side of Japanese sake to women and beginners.

Bakasanri is a project brand collaboratively brewed by multiple breweries in the Kitakata and Sakashita areas of Aizu. The brand name originates from Aizu-Sakashita Town's history as a transportation hub located exactly "Sanri" (approx. 12km) from key points like Kitakata and Aizu-Wakamatsu. It embodies the entire Aizu brewing culture through this regional identity. Brewed with soft groundwater from the Iide Mountains, its flavor features a harmony of gentle rice umami and clean crispness—an elegant Aizu-style food-pairing sake. It pairs perfectly with local dishes like horse sashimi and is a drink that conveys regional bonds.

"Oraga" means "ours" in the Fukushima dialect. As the name suggests, this brand symbolizes "our local sake," brewed from local rice by local craftsmen. It features a perfect harmony of the soft umami from Fukushima's "Hitomebore" rice and the sharp finish created by Arakawa's hard water. A rich, original rice sweetness spreads behind a gentle aroma, with beautiful acidity from the hard water tightening the aftertaste. Through precise quality control at the new "Shiki no Kura," they provide fresh deliciousness year-round. It is a food-pairing sake essential to Fukushima's tables, designed with local cuisine in mind.

Yamayuri is a brand characterized by a pure and elegant aroma, like the lovely mountain lilies nurtured by Shirakawa's nature. Brewed to emphasize the clear umami at the core of the rice, it offers a soothing and gentle flavor.

Kiri no Hana features a transparent mouthfeel inspired by mystical morning mist. Crafted with delicate techniques, it beautifully extracts the umami of the rice, leaving a refreshing afterglow.