Himeichie

"Himeichie" is a brand named by combining "Hime" from Ehime and "Ichigo Ichie" (once-in-a-lifetime encounter).
Putting the thought of "cherishing a one-time encounter," it is particular about locally grown rice and conducts sake brewing that maximizes the individuality of the rice of that year. The unique and attractive flavor where fresh aroma and the umami of rice spread brings new discoveries every time you drink it.