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Brands

Yamahoushi

山法師 やまほうし
EC
Rokkasen - Yamagata 東根市
Yamahoushi

Yamahoushi is a brand emitting Rokkasen's powerful personality, making one feel the deep nature of Yamagata and the spirit of Shugendo (mountain asceticism). Reminiscent of the rugged rock faces of Mt. Kurobushi, it features a robust, solid umami and a refreshing crispness brought by pure groundwater. Its strong-willed flavor, which captures Yamagata's terroir as it is, brings a sense of unity with the earth as you drink, richly coloring the time for adults who know the essence.

Hanachiyo

花ちよ はなちよ
Rokkasen - Yamagata 東根市

Hanachiyo is a brand with the wish to be a sake that remains brilliantly in people's memory, like a flower that blooms for thousands of years. As the name suggests, it features a glorious aroma reminiscent of a garden in full bloom and a gentle, light mouthfeel that is easy for women and sake beginners to enjoy. With solid techniques backed by tradition expressed more familiarly and modernly, its quality is like a "magic of happiness" that brightly colors casual daily moments.

Mogami no Yume

最上の夢 もがみのゆめ
Sato Shuzoten - Yamagata 最上郡

Mogami no Yume is the representative brand of Sato Shuzoten, capturing the rich nature and people's passion of the Mogami region. Using pure regional water and locally grown rice, its flavor brewed by traditional handwork over 300 years is the very warmth of snow country. One sip reveals a brilliance like flowers blooming after a severe winter and a powerful umami rooted in the earth, making it a bottle like a "spiritual home" that connects regional dreams and hopes to tomorrow.

Tatenokawa

楯野川 たてのかわ
EC
Tatenokawa Shuzo - Yamagata 酒田市
Tatenokawa

Tatenokawa is the flagship brand of Tatenokawa Shuzo, embodying the innovative concept of 100% Junmai Daiginjo that is rare even globally. Produced from Mt. Chokai's pure water and highly polished sake rice, its quality is silk-smooth with a glorious aroma reminiscent of fresh fruit. Pursuing the pinnacle of Japanese sake—even challenging an astonishing 1% polishing ratio—their passion and the delicate, noble flavor continue to fascinate gourmets worldwide.

Nature-H

Nature-H ナチュルフ
Tatenokawa Shuzo - Yamagata 酒田市

Nature-H is a brand by Tatenokawa Shuzo with a natural philosophy themed around "coexistence with nature." Based on high-quality 100% Junmai Daiginjo brewing, it maximizes the material's original power and transparency, achieving a pleasant lightness and refined balance. The "H" symbolizes Home and Harmony, proposing a sustainable form of Japanese sake for the next generation that brings peaceful tranquility to the drinker's heart.

Shield

Shield シールド
Tatenokawa Shuzo - Yamagata 酒田市

Shield is a brand expressing the brewery's name "Tate" (Shield) in English, symbolizing the determination to protect tradition and the message to the world. Using unwavering 100% Junmai Daiginjo quality as its "shield," it vividly expresses the "transparent sweetness" and "fresh fruitiness" nurtured by Mt. Chokai's pure water. Its stylish presence and flavor, interpreting Japanese sake's charm from a global perspective, act as a "guardian" proposing new ways to enjoy sake to people across borders.

Byakko

百光 びゃっこう
EC
Tatenokawa Shuzo - Yamagata 酒田市
Byakko

Byakko, meaning "a hundred lights," is a brand with the wish to be the ultimate light that makes the drinker's life shine. Under Tatenokawa Shuzo's firm technology of 100% Junmai Daiginjo, its greatest feature is the overwhelming transparency and sensual beauty produced by sake rice polished to the limit of 18%. Embodying the pinnacle of Japanese sake, its quality is highly evaluated in elite restaurants worldwide, reigning as a supreme artistic masterpiece that colors special moments more dazzlingly and vividly.

Muga

無我 むが
EC
Tatenokawa Shuzo - Yamagata 酒田市
Muga

Muga is a brand embodying Tatenokawa Shuzo's philosophy, brewed in a "state of selflessness" where one discards all distractions and purely faces the sake. Within the unwavering 100% Junmai Daiginjo quality, it pursues "extreme transparency" that strips away all impurities and "pure umami" where the soul of the rice quietly breathes. Its flavor, which invites the drinker into silence and deep peace, questions the true richness of Japanese sake and promises a special moment that makes one forget the daily hustle and bustle.

Tenpai Fuji

天盃富士 てんぱいふじ
Matsuyama Shuzo - Yamagata 酒田市

Tenpai Fuji is the representative brand of Matsuyama Shuzo, upholding ultimate ideals and elegance as if reflecting the sacred Mt. Fuji in a heavenly cup. Merging nearly 200 years of tradition with Mt. Chokai's pure groundwater, it achieves a fine, noble aroma and transparent, refined umami. Its flavor, mirroring the brewery's noble ambition to "be the best sake like the best mountain in Japan," radiates a dignified dignity suitable for special celebratory occasions.

Matsumine no Fuji

松嶺の富士 まつみねのふじ
Matsuyama Shuzo - Yamagata 酒田市

Matsumine no Fuji is a brand symbolizing Matsuyama Shuzo's tradition, carrying the beauty of Fuji seen from a pine ridge and regional pride in its name. It sublimates Shonai's rich harvests and Mt. Chokai's blessings into a harmonious, deep flavor through careful manual labor. Its quality, where a calm aroma and the original umami of rice gently expand, richly colors daily dining tables and is full of warmth that reminds one of hometown scenery.

Yamatozakura

倭櫻 やまとざくら
Sato Sajiemon - Yamagata 東田川郡

Yamatozakura is the flagship brand protected by Sato Sajiemon for 130 years, carrying the ancient name for Japan, "Yamato," and the symbolic "Sakura" (Cherry Blossom). Woven from high-quality Shonai rice and pure water derived from Mt. Gassan, its quality is as elegant as cherry blossoms blooming in a spring sunspot, featuring a gentle umami that permeates the heart. Its honest brewing respecting tradition and neat flavor embodying Japanese aesthetics have long vividly colored regional celebrations and family gatherings.

Umekawa

梅川 うめかわ
Koikawa Shuzo - Yamagata 東田川郡

An elegant flavor shining with traditional skills, inspired by plum purity and river flow.

Samurai no Mon

侍士の門 さむらいのもん
Koikawa Shuzo - Yamagata 東田川郡

A robust and masculine powerful flavor brewed with traditional techniques and Bushido spirit.

Kameji Kojitsu

亀治好日 かめじこうじつ
Koikawa Shuzo - Yamagata 東田川郡

A calm, harmonious flavor wishing for longevity and happiness, based on the Kame-no-o revival story.

Shonai no Kaze

庄内の風 しょうないのかぜ
Koikawa Shuzo - Yamagata 東田川郡

A refreshing mouthfeel with coolness, inspired by the pleasant breeze of the Shonai Plain.

Beppin

別嬪 べっぴん
Koikawa Shuzo - Yamagata 東田川郡

A glorious, noble quality like a beautiful woman, featuring an elegant style easy to enjoy.

Koi no Kawa

恋の川 こいのかわ
Koikawa Shuzo - Yamagata 東田川郡

A poetic, romantic brand playing on the name Koikawa, with a gentle and sweet emotional flavor.

Koikawa

鯉川 こいかわ
EC
Koikawa Shuzo - Yamagata 東田川郡
Koikawa

The flagship brand with 300 years of history. An orthodox style with balanced maturity and terroir.

Hakurin

白凛 はくりん
Koikawa Shuzo - Yamagata 東田川郡

Pursuing white, dignified beauty. A masterpiece with clear, refined, and urban transparency.

Koigaryu

鯉ヶ龍 こいがりゅう
Koikawa Shuzo - Yamagata 東田川郡

Dynamic feel from the "Dragon Gate" legend. A powerful, noble flavor leading to the next stage.