Sake Brands
in Okayama

Jagata is a sake brewed by Sanko Masamune in Tessai-chō, Niimi City, bearing a distinctive brand name derived from the local place name "Jagata." One of the major brands alongside Sanko Masamune and Katsumasa, it is brewed in the deep natural environment of the Chūgoku Mountains. Leveraging the pure water and cool climate of Niimi City, the sake is crafted into a clean, refreshing flavor. As a locally beloved brand, it is a sake that complements the food culture of this mountainous region.

Sanko Koun is a brand brewed by Sanko Masamune, bearing a poetic name that expresses "Sanko" (the three lights of sun, moon, and stars) and light streaming through the clouds. Brewed in the natural environment of the Chūgoku Mountains in Tessai-chō, Niimi City, leveraging the pure water and cool climate. Positioned within the Sanko Masamune brand lineup as a sake aspiring to a distinguished, refined flavor. Characterized by a crisp, clear taste nurtured by the pristine air and water of the Chūgoku Mountains.

Sanko Tenpu is a special brand brewed by Sanko Masamune, a sake crowned with "Tenpu," meaning heaven-bestowed talent and blessings. As an unfiltered, unpasteurized genshu distributed mainly to select retailers, it features a fresh flavor that lets you taste the pure umami of rice. Brewed using the pure water of the Chūgoku Mountains in Tessai-chō, Niimi City, with meticulous craftsmanship. Alongside "Katsumasa"—named after the gifted toji Katsumasa Takagaki (Bitchū Toji)—it is a brand that demonstrates the high technical skill of Sanko Masamune.

Sanko Masamune is the flagship brand of Sanko Masamune Co., Ltd., founded in 1913, with a name combining "Sanko" (three lights of sun, moon, and stars) and "Masamune" (authentic sake). The founder, Jugoro Miyata, has an "American Dream" story—after going to America and succeeding in strawberry farming, he returned to Japan to start a sake brewing business. The strawberry trademark traces back to this history. Leveraging the pure water and cool climate of the Chūgoku Mountains in Tessai-chō, Niimi City, the brewery continues to uphold traditional brewing methods. Characterized by a clean palate balanced with rice umami, it is the taste of a venerable brewery that has continued community-rooted brewing for over a century.

Katsumasa is a brand brewed by Sanko Masamune, a sake named after the retired Bitchū toji (master brewer) Katsumasa Takagaki. Distributed mainly to select retailers as an unfiltered, unpasteurized genshu, it is positioned as a special brand expressing the toji's technique and passion. Using the pure water of the Chūgoku Mountains in Tessai-chō, Niimi City, it features the fresh, powerful flavor unique to unfiltered nama genshu. While preserving the traditional techniques of the Bitchū toji, this brand is the crystallization of Sanko Masamune's skill, drawing out the maximum umami from rice.