Kihei

Kihei is the flagship brand of Hiraki Shuzo, a sake named after founder Kihei Totsuka.
Originating from Kihei Totsuka, who started sake brewing from his rice trade in Kakegawa (former Totomi Province), Shizuoka, the "Kihei" brand has been cultivated in Okayama since all production was consolidated in Kamogata-chō.
Under the concept of "sake that tastes great with meals," it aims for a gentle, never-tiring flavor.
Using Okayama-grown Omachi and Akebono rice with Yotsu-yama granite underground water, modern equipment and traditional techniques are blended to create an approachable flavor for sake beginners.
Boasting top-class production volume in Okayama Prefecture, it is a brand beloved by the region.