Brands

"Notoji" is the signature brand of Kuze Shuzoten, maximizing the minerality and crispness unique to hard water. Its powerful yet clean dry flavor perfectly complements Noto's bountiful seafood. It is a local sake imbued with a powerful vitality, where the brewer's passion from 'soil to bottle' resonates with every sip.

"Choseimai" is a one-of-a-kind brand made with 100% estate-grown 'Choseimai' rice and gently brewed with soft water. The pure sweetness and mellow flavors of the rice expand pleasantly on the palate, finishing clean like pure water. It is an elegant pour that highlights the character of rice raised with utmost care, touching the very origins of sake-making.

"Toki no Sato" is the flagship brand of Misago Shuzo, reflecting Noto's rich nature and the hearts of its people. By using Mt. Hodatsu's spring water and deliberately aging the sake for three years, they achieve a profound flavor where mellow smoothness and rice sweetness are perfectly harmonized. This is an elegant local sake that evokes the graceful image of the Toki ibis that once soared over Noto's skies.

"Yuho" is the ultimate expression of 'sake for food' championed by Mioya Shuzou. The three-dimensional interplay of powerful acidity from Yamahai/Kimoto methods and rich rice umami brings out the best in any dish, creating surprising pairings. It is a soulful brand that marries a playful spirit with true essence, designed to spark smiles and lively conversation at the modern table.

"Niwadzuru" is a local sake with a one-of-a-kind personality, steadily brewed in the quiet satoyama of Noto. With a mystical aroma reminiscent of brown sugar or medicinal herbs and complex, overlapping layers of umami, it is truly a 'hidden treasure' for those in the know. Like the image of two cranes nestling together, it is a pour meant to be shared in quiet conversation with someone special, leaving a deep and lasting impression on the heart.

The greatest characteristic of "Maibijin" lies in its intense acidity and rich umami that overturn the general image of sake. This unique flavor is born from long-term fermentation of the yeast starter using the Yamahai method without added yeast. Rich and full-bodied (Nojun Umakuchi), the brand also focuses on aged sake (koshu), where you can enjoy a mellow richness and depth that softens with time. Its balance of pleasant acidity and umami, along with a mild aroma, makes it perfect for pairing with meals. It is a sake with a one-of-a-kind presence that creates a magnificent marriage not only with Japanese cuisine but also with richly flavored Western and Chinese dishes.

"Koshinoiso" is the flagship brand brewed by the brewery of the same name located in Omiya, Fukui City. Maintaining the traditional brewing methods since its founding, it has been loved for many years as a local sake rooted in the climate of Fukui. Characterized by the plump umami of rice and a crisp finish, it is familiar as a staple sake that accompanies daily dining tables.

The name "Boyu" in "Echizen Boyu" means to forget worries. As the name suggests, it is brewed with the wish that you forget the hustle and bustle and worries of daily life and spend a relaxing time. It is a healing sake characterized by a gentle taste that permeates the heart, woven by the soft water and high-quality rice nurtured in the land of Echizen.

"Mu no Kokoro" is a brand themed around the spirit of Zen. It embodies the desire for you to clear your mind of distracting thoughts, become "Mu" (emptiness/void), and perceive the delicate umami and aroma inherent in the rice with all five senses. Pursuing a deep and clear taste, it is a sake to face in silence.

"Shunka Shusetsu Echizen" is a brand that expresses the changing of Japan's beautiful four seasons. By using "Snow" (Setsu) instead of "Winter" (To), it expresses the emotion of Echizen, a snow country. The breath of spring, the exhilaration of summer, the harvest of autumn, and the silence of snowy winter. Like nature changing its expression every season, it is a sake where you can enjoy different atmospheres depending on the time of drinking and temperature.

"Ichigo Ichie" is a brand bearing the name of the tea ceremony spirit, "Ichigo Ichie" (once-in-a-lifetime encounter). The encounter with this sake and the time spent drinking with others are precious things that will never come around again. It is a sake carefully brewed with heart, worthy of coloring such irreplaceable moments. Perfect for special days when you want to cherish each cup.

"Tokigasane" is an aged sake series that expresses flavor deepening with time. Sake that has quietly spent time in the warehouse and aged slowly becomes mellow and takes on complex flavors as the sharp edges wear off. The mellow aroma and deep taste nurtured by the flow of time make it a luxurious cup for adults to enjoy during a relaxing night.

"Koganenoya" is a brand that was formerly brewed by Kiku Katsura Shuzo in Fukui City. Due to the closure of the brewery, it is no longer produced or sold.

"Yukimuso" is a brand that was formerly brewed by Kiku Katsura Shuzo in Fukui City. Due to the closure of the brewery, it is no longer produced or sold.

"Akemi no Sake" is a brand that was formerly brewed by Kiku Katsura Shuzo in Fukui City. Due to the closure of the brewery, it is no longer produced or sold.

"Kiku Katsura" is a brand that was formerly brewed by Kiku Katsura Shuzo in Fukui City. Due to the closure of the brewery, it is no longer produced or sold.

"Fukukoma" is the flagship brand representing Kubota Shuzo since its founding. The name, meaning "Horse that looks back at fortune," embodies the wish for the founder's descendants to prosper forever. Rooted in the climate of Fukui, it is an auspicious local sake of Fukui that continues to be loved by locals.

"Toji Ikkon" is one of the brands brewed by Kubota Shuzo against the backdrop of Maruoka's climate and history. The tradition of handmade brewing and commitment to water and rice are alive, allowing you to enjoy unique flavors tailored to each concept. Brewed with the aim of being a cup that remains in the drinker's heart, walking along with Fukui's food culture.