ポンシュ

Ponsh

Brands

Yoshidagura

吉田蔵 よしだぐら
EC
Yoshida Shuzoten - Ishikawa 白山市
Yoshidagura

Ikinaonna

いきな女 いきなおんな
Yoshida Shuzoten - Ishikawa 白山市

Tomoshiraga

友白髪 ともしらが
Yoshida Shuzoten - Ishikawa 白山市

Tedorigawa

手取川 てどりがわ
EC
Yoshida Shuzoten - Ishikawa 白山市
Tedorigawa

"Tedorigawa" is a traditional brand symbolizing the brewery's pride, named after Ishikawa's largest river sourced from Mount Hakusan. The harmony between the clarity of the Hakusan 100-Year Water and the umami of strictly selected rice possesses a transparency perfectly described as 'Kirei' (beautiful/clean). Loved locally for over 150 years, it is now an iconic sake from Ishikawa that has expanded its reach globally.

Takasago

高砂 たかさご
Kanaya Shuzoten - Ishikawa 白山市

"Takasago" is the flagship brand of Kanaya Shuzoten, characterized by a light, crisp, and fruity profile that is rare for Ishikawa sakes. The name is derived from the auspicious word 'Takasago,' giving it a prestigious air suitable for celebratory occasions. While drawing out the gentle inherent sweetness of the rice, its light, wine-like drinking experience continues to fascinate gourmets in Japan and abroad.

Kitamiyuki

北美雪 きたみゆき
Kanaya Shuzoten - Ishikawa 白山市

Tomoshiraga

友白髪 ともしらが
Kanaya Shuzoten - Ishikawa 白山市

Haruyama

春山 はるやま
Harunari Shuzoten - Ishikawa 七尾市

"Haruyama" is a traditional brand that has evolved alongside the sea of Nanao since its founding in 1865. Characterized by the light, crisp, and dry profile typical of the Hokuriku region, it is cherished as a premier food-pairing sake that enhances the flavor of fresh seafood from Nanao Port. With its clean finish and a subtle hint of inherent rice sweetness in the aftertaste, this sake evokes the rich natural bounty of Noto.

Tenpyo

天平 てんぺい
Fuse Shuzoten - Ishikawa 七尾市

"Tenpyo" is a rare aged sake brand designed for long-term maturation. Named after the flourishing Tenpyo culture of the Nara period, it pursues the noble flavor born from the accumulation of time. Its amber-colored drops offer a syrupy texture and rich aromas reminiscent of nuts and honey, making it a supreme delicacy that can even be enjoyed as a dessert wine after a meal.

Tsuru to Fuku

鶴と福 つるとふく
EC
Tsuruno Shuzoten - Ishikawa 鳳珠郡能登町
Tsuru to Fuku

"Tsuru to Fuku" is a special brand co-brewed by Tsuruno Shuzoten ('Tsuru' for crane) and Kanazawa's Fukumitsuya ('Fuku' for fortune) with prayers for reconstruction following the 2024 Noto Peninsula Earthquake. Merging the bonds and techniques of both breweries, every drop carries an indomitable determination to pass Noto's brewing culture to the next generation and deep gratitude to all supporters.

Taniizumi

谷泉 たにいずみ
Tsuruno Shuzoten - Ishikawa 鳳珠郡能登町

"Taniizumi" is the flagship brand of Tsuruno Shuzoten, symbolizing the pure natural bounty of Noto. Harmonizing a gentle, sophisticated aroma with the mellow umami of rice, its flavor possesses the clarity of a spring bubbling from the Noto mountains. The rustic warmth of the hand-pressed Noto Washi label is another reason it remains a favorite among sake enthusiasts.

Torai

登雷 とらい
Tsuruno Shuzoten - Ishikawa 鳳珠郡能登町

"Torai" is a brand named after the 'Nobori-rai' (ascending lightning) phenomenon seen in Noto's winter—lightning that rises from the sea to the sky. Representing a pursuit of shocking deliciousness and crispness, it was also the first 'try' (challenge) for master brewer Kaoruko Tsuruno. It is characterized by its dignified strength and a powerful, extra-dry finish that complements any dish.

Chikuha N

Chikuha N ちくは えぬ
Kazuma Shuzo - Ishikawa 鳳珠郡能登町

"Chikuha N" is a fresh and daring project brand where university students—the future of Noto—participate in everything from brewing to sales. Merging youthful sensibilities with the brewery's expertise, it embodies the new sense of flavor and design sought by the next generation. It is a new form of sake filled with hope, born from a deep love for the Noto homeland.

Chikuha

竹葉 ちくは
Kazuma Shuzo - Ishikawa 鳳珠郡能登町

"Chikuha" is the flagship brand of Kazuma Shuzo, a multi-award-winning sake that allows you to experience the terroir of Oku-Noto with all five senses. With a strict focus on Noto-grown rice and water, it pursues the 'softness' of super-soft water brewing and an 'accompaniment umami' that lets the cuisine take center stage. Whether served chilled for a refreshing feel or warmed to highlight rice's plump richness, it is an essential sake for any dining experience.

Sen

せん
Kazuma Shuzo - Ishikawa 鳳珠郡能登町

"Sen" is a brand that explores the ultimate potential of 'Ishikawa-mon,' a rice variety unique to Ishikawa. Brewed with an innovative approach that breaks conventional molds, it is characterized by a striking umami that spreads like a 'flash' (Sen) of inspiration the moment it hits the palate, followed by a beautiful acidic finish. This rare and stylish sake is available only at selected boutiques.

Shinhou

深豊 しんほう
Kazuma Shuzo - Ishikawa 鳳珠郡能登町

NOTO

NOTO のと
EC
Kazuma Shuzo - Ishikawa 鳳珠郡能登町
NOTO

"NOTO" is a premium, terroir-focused line that shares the beauty and pride of Noto with the world. Drawing out the unique character of strictly selected Noto sake rice, it achieves the elegant aroma of a Junmai Daiginjo with a silky-smooth texture. Evaluated highly at global culinary symposiums, its flavor is truly a drop that encapsulates the essence of Noto's nature in a bottle.

Oeyama

大江山 おおえやま
Matsunami Shuzo - Ishikawa 鳳珠郡能登町

"Oeyama" is the spirited brand of Matsunami Shuzo, named with the wish for people to drink together as grandly as 'Shuten-doji', the legendary ogre of Mount Oeyama in Kyoto. Brewed with Noto-grown rice and water from a century-old well, its flavor features a combination of deep umami and clean crispness, pairing perfectly with Noto's seafood. This iconic sake represents the indomitable spirit of Noto and remains deeply rooted in the local community.

Noto Kishu

能登起舟 のときしゅう
Matsunami Shuzo - Ishikawa 鳳珠郡能登町

"Noto Kishu" is a brand inspired by the majestic image of the Noto sea and ships setting sail. Pursuing a drinking experience that is powerful yet refreshing, much like a ship cutting through rough waves, this sake encapsulates respect for Noto's maritime culture and a strong determination for new challenges.

Tsuduranonami

つづらの波 つづらのなみ
Matsunami Shuzo - Ishikawa 鳳珠郡能登町