Ohara Shuzo

Ohara Shuzo, founded in 1717, is a venerable brewery with over 300 years of history in the "storehouse town" of Kitakata. A turning point in its history was the discovery in the early Meiji period of pure underground water from Mount Iide, which still bubbles up on the premises and supports their brewing today.
Their most distinctive feature is the creative "Musical Brewing," where they let the sake ferment while playing Mozart's music inside the ancient storehouse. This method, where tradition resonates with modern sensibility, has culminated in the flagship brand "Classic" (蔵粋). Mozart's melodies gently sway the yeast, maximizing the rice's umami to produce a mellow and dignified taste, highly acclaimed as a one-of-a-kind existence in the sake world.
They also develop brands with a playful spirit integrated with local culture, such as "Kanji no Machi Kitakata" (Kitakata, Town of Kanji) to promote the local calligraphy culture, and "Kitakata Ramen Sake," designed to pair with the famous local noodles. It is a brewery that gathers the "sophistication" (Iki) of Kitakata, protecting tradition while always delivering exciting surprises to the world.