Hatsuhinode

"Hatsuhinode" is the long-standing representative brand of Haneda Shuzo, named with a freshness that celebrates the beginning of a new year.
Through low-temperature long-term fermentation leveraging Northern Kyoto's severe winter cold, it achieves a sophisticated, high-aroma quality without off-flavors.
The umami with a clear outline unique to medium-hard water possesses a dignity that adds bright light not only to celebrations but also to daily life.
As an essential presence for local traditional events and auspicious days, it is a lucky bottle that connects Keihoku's terroir and people's thoughts to the future.