Sake Brands
in Yamagata

Shield is a brand expressing the brewery's name "Tate" (Shield) in English, symbolizing the determination to protect tradition and the message to the world. Using unwavering 100% Junmai Daiginjo quality as its "shield," it vividly expresses the "transparent sweetness" and "fresh fruitiness" nurtured by Mt. Chokai's pure water. Its stylish presence and flavor, interpreting Japanese sake's charm from a global perspective, act as a "guardian" proposing new ways to enjoy sake to people across borders.

Byakko, meaning "a hundred lights," is a brand with the wish to be the ultimate light that makes the drinker's life shine. Under Tatenokawa Shuzo's firm technology of 100% Junmai Daiginjo, its greatest feature is the overwhelming transparency and sensual beauty produced by sake rice polished to the limit of 18%. Embodying the pinnacle of Japanese sake, its quality is highly evaluated in elite restaurants worldwide, reigning as a supreme artistic masterpiece that colors special moments more dazzlingly and vividly.

Muga is a brand embodying Tatenokawa Shuzo's philosophy, brewed in a "state of selflessness" where one discards all distractions and purely faces the sake. Within the unwavering 100% Junmai Daiginjo quality, it pursues "extreme transparency" that strips away all impurities and "pure umami" where the soul of the rice quietly breathes. Its flavor, which invites the drinker into silence and deep peace, questions the true richness of Japanese sake and promises a special moment that makes one forget the daily hustle and bustle.

Tenpai Fuji is the representative brand of Matsuyama Shuzo, upholding ultimate ideals and elegance as if reflecting the sacred Mt. Fuji in a heavenly cup. Merging nearly 200 years of tradition with Mt. Chokai's pure groundwater, it achieves a fine, noble aroma and transparent, refined umami. Its flavor, mirroring the brewery's noble ambition to "be the best sake like the best mountain in Japan," radiates a dignified dignity suitable for special celebratory occasions.

Matsumine no Fuji is a brand symbolizing Matsuyama Shuzo's tradition, carrying the beauty of Fuji seen from a pine ridge and regional pride in its name. It sublimates Shonai's rich harvests and Mt. Chokai's blessings into a harmonious, deep flavor through careful manual labor. Its quality, where a calm aroma and the original umami of rice gently expand, richly colors daily dining tables and is full of warmth that reminds one of hometown scenery.

Yamatozakura is the flagship brand protected by Sato Sajiemon for 130 years, carrying the ancient name for Japan, "Yamato," and the symbolic "Sakura" (Cherry Blossom). Woven from high-quality Shonai rice and pure water derived from Mt. Gassan, its quality is as elegant as cherry blossoms blooming in a spring sunspot, featuring a gentle umami that permeates the heart. Its honest brewing respecting tradition and neat flavor embodying Japanese aesthetics have long vividly colored regional celebrations and family gatherings.

An elegant flavor shining with traditional skills, inspired by plum purity and river flow.

A robust and masculine powerful flavor brewed with traditional techniques and Bushido spirit.

A calm, harmonious flavor wishing for longevity and happiness, based on the Kame-no-o revival story.

A refreshing mouthfeel with coolness, inspired by the pleasant breeze of the Shonai Plain.

A glorious, noble quality like a beautiful woman, featuring an elegant style easy to enjoy.

A poetic, romantic brand playing on the name Koikawa, with a gentle and sweet emotional flavor.

The flagship brand with 300 years of history. An orthodox style with balanced maturity and terroir.

Pursuing white, dignified beauty. A masterpiece with clear, refined, and urban transparency.

Dynamic feel from the "Dragon Gate" legend. A powerful, noble flavor leading to the next stage.

A community-rooted brand named after the town. A friendly flavor that pairs with local food.

Fumotoi is the flaghip brand symbolizing Fumotoi Shuzo's tradition, named after the "water of life" springing at the foot of Mt. Chokai. Merging "Kimoto" brewing that pursues traditional flavor with polished Junmai brewing techniques, it features a harmony of refined aroma and gentle, deep umami. Its flavor, possessing both beauty like clear air and unwavering core strength rooted in the earth, is loved as a blissful cup for thoroughly enjoying Shonai's blessings.

Yuzakoi is a brand embodying deep attachment to Yuza Town, the brewery's home, and a wish for regional contribution. Woven from Mt. Chokai's snowmelt and sake rice nurtured by Yuza's fertile land, its flavor is the terroir itself, featuring refreshing coolness and a somewhat nostalgic rice gentleness. It is developed as a friendly, heartwarming sake that walks with Yuza people and warmly welcomes visitors.

Rando is a brand pursuing sake with both storm-like power and the purity of a child's heart. It features dynamic acidity reminiscent of wild mountain winds and polished clear umami that vividly pops in the mouth. Its quality, brewed with free ideas unbound by traditional frameworks, stimulates the drinker's sensibility and attracts attention as a next-generation local sake bringing surprise and joy.

Chokai Tansui Monogatari is a poetic brand inspired by a journey to explore the joy of intoxication at the foot of Mt. Chokai. The drops, made from strictly selected rice polished to the limit and slowly brewed at low temperatures, hold a deep transparency as if reflecting the mountain's silence. Its narrative flavor, where landscapes expand with every glass, is a masterpiece suitable for moments when you want to enjoy a luxurious intoxication with slow-flowing time.