Hakurou

"Hakurou" is the representative brand symbolizing the spirit of Sawada Shuzo.
"Haku" (White) represents the sincerity of cherishing rice and polishing it until it is pure white, and "Rou" (Old/Longevity) was named with a wish for "longevity" and respect for "skilled technique."
They pursue a "rich and savory flavor" that stands up to the powerful food culture of the Chita Peninsula, such as bean miso and tamari.
Through traditional methods using Wagama and Koshiki, the life force of rice is sealed within the sake.
Its solid umami, which does not fade over time, is a masterpiece that deeply permeates the drinker's heart.