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Ponsh

Brands

Gihei

儀兵衛
Yamaguchigoumei - Fukushima 会津若松市

Koten Sharaku

古典写楽
Higashiyama Shuzo Closed - Fukushima 会津若松市

Koten Sharaku is a brand that highlighted Higashiyama Shuzo's individuality by featuring the works of Edo-period ukiyo-e artist Toshusai Sharaku on its labels. Characterized by a smooth mouthfeel and refreshing crispness, its pure taste, which seemed to capture the scenery of Aizu-Wakamatsu, fascinated many fans. Today, that tradition has been passed down to "Sharaku" by Miyaizumi Meijo, soaring to the world as a leading sake representing Aizu.

Higashiyama

東山
Higashiyama Shuzo Closed - Fukushima 会津若松市

Higashiyama is a brand named after the terroir of Aizu-Wakamatsu and the brewery's history. Its pure taste nurtured by Aizu's rich nature has long been loved as a staple for local evening drinks.

Tenko

天香
Kashiwagi Shuzoten Closed - Fukushima 会津若松市

Tenko is a brand formerly brewed by Kashiwagi Shuzoten, bearing an elegant name meaning "heavenly fragrance." As its name suggests, it aimed for a highly fragrant and refined quality, and was loved for many years by locals as a masterpiece reflecting Aizu-Wakamatsu's pure terroir.

Aizu-nagare

会津流
Tatsuizumi Shuzo - Fukushima 会津若松市

Aizu-nagare is a Junmai sake that carves the tradition, terroir, and craftsmen's style of Aizu into its name. Featuring the rich umami of 100% Aizu rice, it is an orthodox local sake that makes one feel the slow passage of time.

Ura Mutsu Hassen

裏 陸奥八仙
Hachinohe Shuzo - Aomori 八戸市

"Ura Mutsu Hassen" is a limited-distribution product from Hachinohe Shuzo, featuring a playful label design with the characters "Mutsu Hassen" reversed. Brewed as a junmai daiginjo muroka nama genshu (unfiltered raw sake), it has specifications of 50% rice polishing ratio, 16% alcohol content, and sake meter value of -3. It combines the refined taste of junmai daiginjo with the fresh and bold flavors characteristic of unfiltered nama sake, featuring aromatic fragrance, sweetness, and fresh vibrancy. This highly rare limited sake harmonizes clear umami, satisfying body, and the juiciness distinctive to nama sake.

Tsurugajo

鶴ヶ城
Tatsuizumi Shuzo - Fukushima 会津若松市

Tsurugajo is a high-toned masterpiece bearing the name of Aizu's symbolical castle. Its gentle aroma and dignified character continue to convey the history and pride of Aizu.

Seishi

成志
Tatsuizumi Shuzo - Fukushima 会津若松市

Seishi is a special brand bearing the name of Toji Seishi Hareyama, the key figure in the revival of "Kyo no Hana." The Toji's meticulous skills and indomitable spirit for brewing live within every bottle.

Tatsuizumi

辰泉
Tatsuizumi Shuzo - Fukushima 会津若松市

Tatsuizumi is the flagship brand that has carried the brewery's tradition since its founding in 1877. Its charm lies in a sincere taste where handcrafted warmth and Aizu's pure terroir melt together.

Eiho-ya

永寶屋
Tsurunoe Shuzo - Fukushima 会津若松市

Eiho-ya is a traditional brand bearing the brewery's shop name. It features a taste where the umami of rice is carefully drawn out, gently spreading through the palate—a display of expert skill.

Tsurunoe

鶴乃江
Tsurunoe Shuzo - Fukushima 会津若松市

Tsurunoe is the brand bearing the brewery's name, expressing 200 years of tradition and the elegance of pure streams. It offers a rich taste that leverages rice's original power and conveys the history of Aizu.

Sato Takumi

佐藤企
Hato Masamune - Aomori 十和田市

"Takumi Sato" is a sake brewed only with rice personally cultivated by Toji Sato and local water. It is aged in bottles to skillfully draw out a rich body and mellow flavor. It is characterized by a mature, full-bodied smoothness with a subtle sweetness. The umami flows gracefully alongside a firm acidity, offering a medium to slightly dry profile.

Gekkyu

月弓
Nagurayama Shuzo - Fukushima 会津若松市

Gekkyu is the masterpiece of Nagurayama Shuzo recognized worldwide, having won the highest award "Trophy" at IWC. Using Fukushima-grown "Yume no Kaori" rice, its charm lies in a quality where gentle aroma and rice-derived mild sweetness are perfectly balanced. It is a next-generation sake that captivates everyone from beginners to connoisseurs, offering the ultimate experience of refined "sweetness."

Kuntaka

薫鷹
Ishibashi Shuzojo - Fukushima 会津若松市

Kuntaka is a traditional brand loved in Aizu-Wakamatsu for over 160 years. It is a classical local sake with a harmony of rich umami, gentle aroma, and a pleasant aftertaste, conveying the good old Aizu atmosphere to the present day.

Aizu Nada

会津灘
Ishibashi Shuzojo - Fukushima 会津若松市

Aizu Nada is a brand named with the brewery's spirit to match the quality of the famous sake district Nada. Brewed sincerely against the backdrop of Aizu's rich nature, it has long been loved by locals.

Someizakura

染井櫻
Suehiro Shuzo - Fukushima 会津若松市

Someizakura is a brand inspired by the beautiful spring of Aizu, a famous spot for cherry blossoms. With its brilliant aroma and elegant taste, it is a sake full of atmosphere, perfect for a banquet under the full-blown cherry blossoms.

Kochu-shun

壺中春
Suehiro Shuzo - Fukushima 会津若松市

Kochu-shun is a brand named after the Chinese fable "Kochu no Ten," expressing the joy of forgetting daily life. It produces a blissful, relaxing moment with a harmony of rice's original umami and gentle aroma.

Harukoro

春高楼
Suehiro Shuzo - Fukushima 会津若松市

Harukoro is a brand inspired by a phrase from the famous song "Kojo no Tsuki," evoking the romance of history. It features a noble and elegant taste reminiscent of the four seasons at Tsurugajo Castle.

Kitakata, Town of Kanji

漢字のまち喜多方
Ohara Shuzo - Fukushima 喜多方市

Kanji no Machi Kitakata is a concept brand expressing the Kanji culture rooted in the storehouse town of Kitakata through sake. Its labels with beautiful calligraphy and sincerely brewed taste promote Kitakata's cultural charm both at home and abroad.

Kokko

国光
Ohara Shuzo - Fukushima 喜多方市

Kokko is a traditional brand loved in Kitakata since the Edo period. Utilizing the pure underground water from Mount Iide, its sincerely brewed taste is an immortal local sake that conveys the richness of Kitakata's history and climate to the present day.

Kitakata Ramen Sake

喜多方ラーメン酒
Ohara Shuzo - Fukushima 喜多方市

Kitakata Ramen Sake is a unique sake designed for perfect harmony with Kitakata Ramen—one of Japan's top three ramen styles. Featuring a powerful crispness that stands up to rich soups and a clean aftertaste, it is a specialty for enjoying Kitakata's unique food culture.

Kura

Minenoyuki Shuzojo - Fukushima 喜多方市

Kura is a brand expressing the origin of sake brewed in the storehouse town of Kitakata. Brewed slowly and carefully within the traditional storehouse, it is a community-rooted specialty featuring a gentle and deep taste.

Kiyokawa

清川
Minenoyuki Shuzojo - Fukushima 喜多方市

Kiyokawa is a brand inspired by the clear streams flowing from Mount Iide. As its name suggests, it features a pure, transparent, and clean finish, letting you directly experience the bounty of Kitakata's rich water.

Inaoi

稲生
Hato Masamune - Aomori 十和田市

"Inaoi" is a brand derived from the company's original brand "Inaoi Masamune," carrying on the local history.

Minenoyuki

峰の雪
Minenoyuki Shuzojo - Fukushima 喜多方市

Minenoyuki is the traditional hallmark brand representing the brewery, inspired by the pure snow on the Mount Iide range. Leveraging the clear underground water of Mount Iide, it pursues a gentle and transparent taste. It is a peaceful local sake where the grand nature of Kitakata melts into a flavor that touches the heart.