Echigozakura

Echigozakura is a flagship brand of Echigozakura Shuzo and an item pursuing the traditional beauty of Niigata sake. Like a cherry blossom that blooms all at once after the silent winter of snow country Niigata, it values a pure and transparent taste and a gorgeous aroma that spreads softly.
By the traditional Niigata 'light and dry' technique using moderate brewing alcohol, it achieves surprisingly refreshing and sharp finish while making the most of the umami of rice. While having a refined taste, it also has a familiarity that can be enjoyed daily and enhances the taste of a wide range of dishes. It has won many awards at domestic and international competitions, and its high quality is guaranteed. It is a brand loved beyond time, where the sincerity of Niigata's sake brewing and modern technology are in magnificent harmony.