Brands

"Hiokizakura" is a representative brand of Yamane Shuzojo embodying the philosophy of "Brewing is Agriculture." By sticking to "complete fermentation" in all sake and fermenting until the yeast eats up all the sugar in the rice, they realize a sharp sake quality that leaves no sweetness behind. In particular, Junmai Ginjo using Tottori Prefecture's unique sake rice "Goriki" features wild acidity and complex umami, and the taste blossoms even more by warming it to kan. Unadorned, but powerful and profound taste is the "ultimate food sake" that demonstrates its true value by enjoying it with meals.

"Seisui Ryokuzan" is a special Junmai sake expressing the rich natural environment of Aoya-cho, blue water and green mountains, as the name suggests. It embodies the philosophy of Yamane Shuzojo "Brewing is Agriculture" both visually and tastefully. It features a fresh and youthful "blue" scent and a clear taste. Crisp exhilaration in cold sake, and sharp aftertaste while the umami of rice spreads in warmed sake. It is a deep bottle that changes expression depending on the temperature range.

"Ran no Mai" is a Junmai sake with an elegant and delicate taste imaged from gracefully swaying orchid flowers. It is developed in small 300ml bottles, making it ideal as an entrance to the powerful worldview of Hiokizakura. While keeping the sharpness due to complete fermentation, it is finished with a lighter and more friendly mouthfeel. With the solid technical ability of Yamane Shuzojo, it is a bottle where you can enjoy an elegant side different from stout sake.

"Fukuizumi" is a traditional brand from the beginning of its founding, bearing the character "Fuku" (fortune) from the name of the brewery, Fukura Shuzo, and "Izumi" (spring), a symbol of clean water essential for sake brewing. As the auspicious name suggests, it continues to be loved locally as behavioral sake at celebratory seats and sake that brings good luck in daily evening drinks. It is an all-around evening drink sake with a calm taste that snuggles up to any dish, enjoyable both cold and warmed, and you will not get tired of drinking it.

"Nashi Ginjo" is a liqueur with a new sensation born from the encounter between Tottori's special product, 20th century pear, and sake (Ginjo sake). The fresh and refreshing sweetness of 20th century pears and the gorgeous scent of Ginjo sake match exquisitely. You can enjoy the fruitiness typical of fruit wine and the deep taste unique to sake at the same time. Not to mention drinking it cold as it is, it is also delicious on the rocks or with soda. It is also a popular item as a souvenir from Tottori.

"Daisendori" is a brand bearing the name of Tottori's symbol "Mt. Daisen," the highest peak in the Chugoku region. Using clear underground water from the foot of Mt. Daisen and sake rice nurtured by rich nature, it is a bottle that makes you feel the terroir of Tottori. "Dori" can be taken as a pun with "Tottori" and "Sake," expressing deep love for the region. In the refreshing mouthfeel, it is a taste that makes you feel the magnificence and kindness like the nature of Mt. Daisen.

"Suwaizumi" is a representative brand representing the brewery, Suwa Shuzo itself. The biggest feature is that it uses clear soft water around Chizu Town and carefully selected sake rice, and is shipped after an aging period of about two years. By taking time, the corners are removed and it grows into a mellow and deep taste. It is delicious even when cold, but by warming it, the hidden umami opens at once, and you can enjoy the kindness that permeates throughout the body and the appetizing scent. It boasts a degree of perfection that is said to be "Speaking of warmed sake, it's Suwaizumi."

"Tenpo" is a brand that expresses the blessings of the sun, bathing the whole body in the morning sun rising from Mt. Daisen. Using water gushing from Mt. Daisen and contract-cultivated sake rice grown with that water, it features a powerful taste that stores the energy of the sun. While maximizing the umami of rice by traditional Kimoto brewing, it is finished in a sake quality that makes you feel warmth and tolerance like the sun. It is a cheerful bottle that brightens the drinker's heart.

"Sakejikomijojo" is an aged vintage sake of Kijosu, extremely luxurious sake brewed using sake instead of water. The rich sweetness and thick texture are just like superb dessert wine. The amber sparkle due to long-term aging and the complex scent reminiscent of vanilla and dried fruits create an elegant time. Please enjoy a blissful moment as a digestif or by pairing with chocolate or cheese.

"Umaigana" is a brand loved as unadorned daily sake, meaning "It's delicious, isn't it?" in the Tottori dialect. Features a clean mouthfeel that leaves no sugar due to complete fermentation, which is a characteristic of Umetsu Shuzo. However, it is not just dry, but you can firmly feel the plump umami original to rice. The depth of the capacity that can be drunk deliciously at any temperature, cold, room temperature, lukewarm, and hot, is truly a talented group that makes you unintentionally say "Umaigana!"

"Furei" is a sake to encourage and cheer people up, derived from the cheering call "Hurray! Hurray!" It is ideal not only for celebrations and departure seats, but also as a cup to heal daily fatigue and cultivate vitality for tomorrow. The powerful acidity and thick taste due to all-quantity Kimoto brewing are just like the reliability of a cheering squad. The design of the cheering squad drawn on the label is also unique, and it is a brand full of heartwarming yells that will be appreciated as a gift.

"Nokyo" is authentic plum wine brewed with sake, using rare plums "Nokyo-ume" handed down in the Nokyo district on the shores of Lake Togo. Large Nokyo plums with thick flesh, 4 to 5 cm in diameter, are soaked in Umetsu Shuzo's Junmai sake and aged slowly. The umami of rice derived from sake and the rich acidity of Nokyo plums melt together, creating a modest sweetness and refreshing adult taste. Please enjoy its refreshing flavor on the rocks or with soda.

"San'in Yoikigen" is a brand with a simple and warm wish of the brewery, "I want you to drink good sake and be in a good mood." Rather than flashy scents or strong individuality, they emphasize "ease of drinking" and "sense of security" that you will not get tired of drinking every day. It goes perfectly with home-cooked dishes in Kotoura Town, especially fresh seafood caught in the nearby sea and simmered dishes using mountain products. It is a local-based evening drink sake that gently snuggles up to the daily dining table without being pretentious or decorated.

"Fukunaga" is a brand with an auspicious name, filled with the warm wish that "Good fortune will last long for people." By careful handmade brewing using clear underground water from the Mt. Daisen system, it is finished in a taste that you will not get tired of drinking, where you can feel the umami of rice even in its refreshing taste. It is ideal not only as behavioral sake at celebration seats but also as evening drink sake that brings happiness to the daily dining table. The calm and gentle sake quality that snuggles up to the drinker's heart is attractive.

"Hakuyosho" is a flagship brand representing Ebara Shuzo Honten. It contains the wish to shine "long" like the "sun" of "Hoki Province" and be a loved sake. The clear water, a blessing from the Mt. Daisen system, and traditional handmade techniques are fused. The taste where the profound umami original to rice spreads within the sharp and refreshing mouthfeel is truly the face of the brewery. It is a bottle filled with the history and pride of the region, which has been loved by the people of the local Kotoura Town for over 140 years since its founding.

"Kotoura" is a brand full of local love, bearing the name of Kotoura Town where the brewery is located. It was born from the desire to have people taste the rice and water nurtured in this rich land facing the Sea of Japan from the northern foot of Mt. Daisen, and the climate itself. The taste expressing the local terroir is the blessing of nature in Kotoura Town itself. For locals, it is the pride of their hometown, and for visitors, it is a bottle replacing a business card that conveys the charm of Kotoura Town.

"Nakayamanosato Yumekatarai" is a brand inspired by the beautiful satoyama scenery of the Nakayama district located in the central part of Tottori Prefecture. People gather and talk about their dreams while drinking sake together. It contains the wish to create such a warm time. Brewed with clear water from the Mt. Daisen system and local rice, the sake is smooth and easy to drink, and gently snuggles up to any dish. It is a food sake with a gentle taste that deepens the bonds between people.

Utsugi is one of the brands brewed by Niizawa Sake Brewery.

"Someizakura" is elegant sake that expresses the gorgeousness and fleetingness of cherry blossoms, a symbol of spring. By brewing with clear and gentle water from the Mt. Daisen system, a transparent taste with no miscellaneous taste is realized. In contrast to the strength of "Takaisami," it features an elegant scent that spreads softly and a delicate and smooth mouthfeel. Beautiful sake that is comfortable like the cheerfulness of spring and adds color to meals is a finish suitable for a cup on a special day as well as cherry blossom viewing.

"Kumezakura" is a representative brand from the time of its founding, named after the cherry blossom "Kumezakura" in Yonago Castle. Currently, it is brewed by traditional Kimoto brewing at the foot of Mt. Daisen using in-house cultivated sake rice "Yamada Nishiki" and Tottori Prefecture's unique "Goriki," etc. The sake created by rice and water nurtured by the rich nature of Mt. Daisen and cool air has clean acidity and a deep taste with condensed umami of rice. It is a perfect bottle for food sake that can be enjoyed in a wide range of temperature zones from cold sake to hot sake.

"Genryu Doburoku Kamidai" is a miracle doburoku born from a closed school. The biggest feature is polishing with a rice polishing ratio of 50%, which overturns the general concept of "doburoku." As a result, a one-of-a-kind sake was completed, where a very clear taste with no miscellaneous taste, the original sweetness of rice, and the refreshingness of slight sparkling coexist. While leaving the richness unique to doburoku, the aftertaste is surprisingly light. It is a new era doburoku that can be recommended not only to sake fans but also to those who do not usually drink alcohol.

"Shuho Iwaizumi" is a brand with transparency like water, born from the rich nature of Oku-Daisen. Natural water filtered over a long period by the primeval beech forest is used for brewing water. It is super soft water with a hardness of about 20, which is one of the best in Japan. The taste woven by this water and high-quality sake rice grown locally is very smooth when put in the mouth, and the aftertaste is endlessly pure. It is not flashy, but it is healing sake that you do not get tired of drinking and gently permeates your heart.

"Jokyu no Utage" is a brand created in memory of Retired Emperor Go-Toba, who was exiled to Oki in the Jokyu War (1221). Named after the chrysanthemum flower loved by Retired Emperor Go-Toba, it pursues a noble and elegant taste. Using rice and famous water nurtured by the rich nature of Oki, and fermenting slowly at low temperature, a gorgeous aroma and profound taste are realized. It is a dignified bottle that you want to taste while thinking about historical romance.

"Takamasamune" inherits the brand brewed at Takanashi Shuzo in the former Saigo Town, one of the five breweries that became the parent body of Oki Shuzo. They cherish the old-fashioned taste that has been loved by the locals and people of Oki for many years. It is an evening drink sake that does not get tired of drinking, featuring a gentle aroma and firm umami of rice. It can be enjoyed cold or hot, and enhances the taste of home-cooked dishes such as boiled fish and hot pot dishes. It is a simple and warm bottle that snuggles up to island life.

"Asahi Tenyu" is the only brand of Tenyu Shuzo that has been loved for many years in Matsue. The simple taste without decoration fits perfectly with the word "local sake." It blends into the daily lives of the locals and is loved as a cup that heals daily fatigue. The nostalgic taste that can be enjoyed regardless of how you drink it, whether cold or hot, is attractive.