Asahisakae

"Asahisakae" is the flagship brand of Sagara Shuzo, long cherished by the local community. Named with the wish for "joy and prosperity like the morning sun rising through the mist," it represents the brewery's starting point.
Its most prominent feature is the lush and transparent quality fostered by the subsoil water from the Nikko mountains springing up on the premises. A wrap-around gentleness and a dignified, clean finish form a magnificent trinity, achieving an exquisite balance.
While preserving tradition, the sensibilities of a young female Toji have been added, creating a delicate and modest flavor like "morning dew nestled quietly on green leaves," garnering high attention both in Japan and abroad.