Shichifukujin

Shichifukujin is a brand characterized by rich umami and excellent sharpness (kire). Originally a brand of Hakomasa Shuzo, it was inherited through the merger with Kikunotsukasa Shuzo. Centered on the Junmai sake series using Iwate Prefecture's sake rice "Yu no Ka," the super dry (cho-karakuchi) Junmai sake "Shichifukujin" features a clear and light mouthfeel, acidity, and sharpness.
With a wide lineup ranging from rich Junmai sake to super dry, it features a flavor design that matches the local food culture. The handmade Junmai Daiginjo "Shichifukujin" achieves an elegant aroma and deep flavor through careful koji making and long-term low-temperature fermentation.
As sake born from the harmony of people, it is a traditional brand that continues to be loved by the region.