Brands

"Gizaemon" is a flagship brand representing the brewery, bearing the name of the founder of Wakaebisu Shuzo, Gigzaemon Shigeto. Inheriting the founder's thought of "Delicious sake to more people," it is brewed imagining the smiles of drinkers. The refreshing aroma and clear taste go perfectly with food. Various limited sake appear every season, and it has the charm of not boring fans.

"Wakaebisu" is a traditional brand that has been carefully protected since the founding of the brewery. Inspired by Ebisu-sama of the Seven Lucky Gods, it is imbued with the wish that good fortune will visit those who drink it. It has been loved for many years as an indispensable sake for local festivals and celebrations. The mellow taste where you can feel the umami of rice can be enjoyed in a wide range of ways, from chilled to warmed.

"Sangu" is a brand imbued with the wish that pilgrims to Ise Jingu Shrine (Sangu guests) will enjoy it. Characterized by a taste where you can feel the firm umami of rice even within its cleanliness. It was brewed aiming to be a sake that heals the fatigue of the journey and purifies both mind and body. It is a sake that makes you feel tradition and pride, having walked along with the history of pilgrimage to Ise.

"Izankyo" (Ishan Village) is a brand named after the image of a mountain village in Iga. Characterized by a gentle and calm taste that makes you feel somewhat nostalgic. A bottle with a high degree of perfection as a daily sake that accompanies daily evening drinks. It is a sake with depth that can be enjoyed both chilled and warmed.

"Nabari Otome" (Nabari Maiden) is a pretty and graceful brand imagining the women of Nabari. A taste harmonizing fruity and gorgeous aroma with transparent sweetness. It is friendly to sake beginners and women, and is also recommended as an aperitif or dessert wine. It is a heart-fluttering cup expressing the beauty and kindness of Nabari.

"Iga Yamada Nishiki," as the name suggests, is a committed Junmai sake using 100% high-quality Yamada Nishiki from Iga. The potential of high-quality rice nurtured by the temperature difference unique to the basin was drawn out to the maximum by the skills of the brewers. Characterized by the plump umami unique to Yamada Nishiki and a sharp aftertaste. It is a talented sake where you can enjoy the expressions that change depending on the temperature range, from cold sake to warmed sake.

"Takijiman" is the main brand representing the brewery, brewed with the subsoil water of Akame 48 Waterfalls. With the motto "We cannot make sake that 100 people drink and 100 people say is delicious, but we can make sake that 100 people drink and 100 people are surprised by," they pursue quality-oriented sake brewing. A talented sake with many awards in global contests and served at the Ise-Shima Summit. The clear and transparent taste and balanced umami continue to fascinate drinkers.

"Tenka Nishiki" is a rare brand brewed in an old brewery remaining on the ruins of the encampment of the former Todo domain. They adhere to traditional production methods that spare no effort, such as old-fashioned tank pressing. Characterized by a gentle and nostalgic aroma, and a profound taste where you can firmly feel the umami of rice. Although the distribution volume is small due to small-scale production, it is a gem supported by enthusiastic fans.

"Fujimasamune" was the flagship brand brewed by Heiwa Shuzo. It was imbued with the wish to be noble like Mt. Fuji, the best mountain in Japan, and to have a sharp cutting edge like Masamune. Characterized by a light and dry taste that makes the most of the rich rice and water of local Iga. It is a nostalgic taste that was loved by many local fans as a standard for evening drinks.

"Mitsukuri no Sato" was another brand representing Heiwa Shuzo, expressing the nature and climate of Iga. Derived from the old word "Mitsukuru" for "to make," it contains the feelings of the brewers who brew sake with all their heart. Characterized by the umami of rice and a gentle mouthfeel, it was loved as a sake that adds color to daily dining tables. It is a community-based brand whose name is still remembered by many people even after closing down.

"Iga no Kanbai" is a brand that combines elegance and strength, like plum blossoms blooming dignifiedly in the snow. Sake brewed slowly in the severe cold has a light yet solid taste. The refreshing throat feel and the faintly spreading aroma enhance the taste of the meal. It is a tasteful bottle that you want to enjoy while imagining the winter scene of Iga.

"Kuromatsu Okina" is an auspicious flagship brand bearing the names of pine (matsu) and old man (okina) symbolizing longevity and prosperity. A dignified taste embodying the history and tradition of Morimoto Senuemon Shoten. Ideally balanced attraction that makes you feel plump umami while being slightly dry and sharp. It is a traditional sake of Iga that is also loved for celebratory occasions and gifts.

"Mie Nishiki" is a soulful brand brewed by Toji Shohei Nakai, a former professional boxer. The lineup centers on unfiltered unpasteurized sake (Muroka Nama Genshu) which intentionally avoids filtration to leave the umami. A rich umami and acidity harmonize exquisitely, characterized by a powerful taste that hits you. It captivates fans as a sake with a strong presence that stands up well to meat dishes and seasoned dishes.

"Haisei Basho" is the flagship brand of Hashimoto Shuzojo, bearing the name of the local great figure, Matsuo Basho. It was brewed aiming for a taste that is deep and permeates the heart, much like Basho's Haiku. The gorgeous aroma derived from flower yeast and the plump umami unique to Yamada Nishiki harmonize. It is a Japanese sake filled with the spirit of Iga, where you can feel warmth somewhere even within sophistication.

"Kunsen" is the flagship brand of Shimizu Shuzojo that takes advantage of the goodness of handmade brewing. "Kun" means merit or achievement, and "Sen" means springing water, implying the wish that efforts will bear fruit. Characterized by a mellow and gentle taste that cherishes the umami of rice. It is a heart-warming evening drink that has been loved by locals for a long time.

"Hokosugi" is a brand imbued with the wish to be a sacred and powerful sake like the cedars soaring in the sacred precincts of Ise Jingu Shrine. They have a wide lineup from regular sake to Daiginjo sake, and "Yamahai Shikomi" in particular has an exquisite balance of richness and acidity. It nestles close to the food culture of Ise-Shima, and its charm is a taste that you never get tired of drinking, which can be enjoyed both chilled and warmed. It is a synonym for local sake of Ise, continuing to be loved mainly locally.

"Yuminariho" is a brand that emphasizes terroir, using rare sake rice grown only in Taki District, Mie Prefecture. It was brewed by reviving and improving the rice that was once called "Ise Nishiki" and had become a phantom. A deep taste where plump umami of rice and pleasant acidity harmonize. It is a special bottle filled with history and climate that can only be tasted in the land of Ise.

"Fukuwagura" is a Japanese sake of a new era brewed with traditional skills and the latest technology. Using sake rice and yeast from Mie Prefecture and clear water from Matsusaka, they realize a fresh and clear taste without unpleasant tastes. The charm is that you can enjoy the fresh taste just pressed anytime due to four-season brewing. It is a brand full of possibilities, proposing pairings not only with Japanese food but also with Western food and sweets.

"Toka" (Paulownia Flower) is a refreshing and easy-to-drink brand using the clear subsoil water of the Miyagawa River. Bearing the name of the noble flower "Paulownia" also used in the emblem of the Japanese government, it pursues elegance. Perfect for enjoying chilled, it is characterized by a light throat feel and a clean refreshing aftertaste. It is a reasonable and approachable evening drink sake that adds color to daily evening drinks.

"Kazenomiya" (Wind Palace) is a brand like a pure wind, derived from "Kazahinomi-no-miya," an auxiliary sanctuary of Ise Jingu Shrine. Using subsoil water from the Miyagawa River and carefully selected sake rice, it is fermented slowly at low temperatures. A gorgeous aroma like fruit and a transparent sweetness spread in the mouth. It is highly popular as a souvenir of visiting Ise Jingu Shrine, a bottle that makes you feel the travel mood of Ise.