Brands

"Azaka" is a brand overflowing with local love, named after the ancient place name "Azaka" which also appears in the Manyoshu. As a sibling brand of "Hakumai Jo," it aimed to be a sake that can be enjoyed more casually and daily. The balance between the rich umami of rice and the clean aftertaste is exquisite. It is a standard local sake that accompanies meals regardless of the temperature range, from cold sake to hot sake.

"Ebisugao" (Ebisu Face / Smiling Face) is a brand imbued with the wish that everyone who drinks it will smile broadly. A mellow and savory sake that invites a happy smile like Ebisu of the Seven Lucky Gods. It was also appreciated as a lucky charm for celebrations and business prosperity. Although it is a defunct brand now, just like its name, it was a sake that delivered smiles to many people in the past.

"Akenoharu" (Spring of Dawn) is a brand aiming for a bright and cheerful taste that heralds the arrival of spring. A sake expressing the joy of spring when flowers are in full bloom after overcoming the harsh winter. It was popular as a daily sake that adds color to the lives of local people. It was a brand that remained in people's hearts as a sake that heralds spring to the region.

"Oimidori" (Evergreen / Old Green) is a brand with a profound taste symbolizing the tradition and prestige of Iseman. Brewed carefully over time using strictly selected sake rice, it is characterized by a calm aroma and deep richness. It embodies the wish to be a sake loved for a long time, like the green of pine trees that does not change over time. It is an authentic sake that you want to taste thoroughly, whether chilled or warmed.

"Okagesama" is the flagship brand of Iseman, expressing the heart of Ise known for "Okage Mairi" (Thank-you Pilgrimage). Using subsoil water from the Isuzu River and carefully selected sake rice, it is brewed carefully in a brewery close to the sacred precincts of the shrine. Characterized by a fruity aroma and a well-balanced taste where you can feel the umami of rice even within its cleanliness. It is very popular as a gift to convey feelings of gratitude or as a souvenir from Ise.

"Shinto no Inori Mimosusogawa" is a special junmai sake bearing the name "Mimosusogawa," another name for the Isuzu River, a clear stream flowing through the sacred precincts of Ise Jingu Shrine. Named after the legend that Yamatohime-no-Mikoto washed her hem there, it pursues a clear and refined taste. The gentle mouthfeel with a mild aroma and spreading umami of rice reminds one of the flow of the sacred river. It is a bottle that cleanses the heart, imbued with thoughts for Ise Jingu Shrine.

"Taenohana" (Exquisite Flower) is a traditional brand that Moriki Shuzojo has protected since its founding. It embodies the wish to be a sake that makes beautiful flowers bloom in the hearts of drinkers, just like an "exquisite flower." Characterized by a robust taste with effective acidity due to Kimoto brewing and Yamahai brewing methods. It is a perfect bottle as a sake to accompany meals, demonstrating its true worth even more when warmed.

"Rumiko no Sake" is a popular brand, which can be said to be the face of the brewery, bearing the name of the brewery owner and toji, Rumiko Moriki. Named by Akira Oze, the author of the manga "Natsuko's Sake," who also handled the label illustration. Full of tenderness from being handmade and the umami of rice unique to junmai sake. Along with the label that has a story, it is a bottle you want to taste while feeling the passion of the maker.

"Hanabusa" is a limited distribution brand of Moriki Shuzojo, which is particular about special brewing methods and raw material rice. "Hanabusa" means "superior / gorgeous," and as the name suggests, it aims to be a sake with outstanding individuality and gorgeousness. Pursuing safety, security, and the taste of nature, such as using organically grown rice from Iga. It is a premium taste that combines strength and elegance.

"Fuku no Koe" (Voice of Fortune) is a brand imbued with the wish that, as the name suggests, the "voice calling for fortune" will reach the drinker. Characterized by a gorgeous and mellow taste suitable for celebrations and special occasions. A bottle brewed carefully using rice and water nurtured by the rich nature of Iga. It is a warm sake that allows you to immerse yourself in a happy mood along with a comfortable intoxication.

"Kuzutoku" is a historic brand of Ota Shuzo that has been loved since its founding. It was named with the wish that "Virtue exists for a long time and for longevity (happiness)." A sake rooted in the community that has accompanied local people's celebratory events and divine rituals. You can enjoy the old-fashioned mellow taste that makes the most of the original umami of rice.

"Kagami" (Flower Bud Fruit / Mirror) is a brand symbolizing harmony, with a reading derived from Kagami Mochi. Literally meaning "A flower sprouts and bears fruit," it is imbued with the wish for the fulfillment of things and prosperity. Designed to be easy for women to drink, it is characterized by a fruity aroma and a light mouthfeel. The label design is also gorgeous, making it a bottle that is very appreciated as a gift.

"Kuzuya Tokubei" is a brand that can be said to be the origin of Ota Shuzo, bearing the trade name at the time of founding and the name of the first head. Inheriting the ambition of the first generation, the sake brewed with traditional techniques has a profound and deep taste. While protecting the tradition of good old sake, it has a sophisticated flavor that communicates with the present day. It is an authentic taste for connoisseurs, recommended when you want to face the sake thoroughly.

"Tokai Shirasagi" (Tokai White Heron) is a brand that literally expresses elegance and grace like a white heron. It is inspired by the figure of a white heron standing in the rich nature of Iga, where Ota Shuzo is located. Characterized by a clear taste without impurity and a refined aroma. By drinking it chilled, its transparency and refreshingness stand out.

"Hanzo" is a premium brand representing Ota Shuzo, bearing the name of Iga's hero, Hattori Hanzo. A talented sake chosen as the toast sake at the Ise-Shima Summit, captivating VIPs from around the world. Using Iga's "Kami no Ho" and other ingredients, it achieves a gorgeous aroma, refined sweetness, and a sharp aftertaste. It is a famous sake staking the pride of Iga, making its name known to the world like a ninja.

"Ota" is a straightforward brand bearing the name of the brewery. It expresses the essence of Ota Shuzo's sake brewing, brewed with local sake rice, water, and the harmony of people. Inside the unadorned simplicity, there is a firm and solid taste. It is loved as a daily evening drink that blends into the daily life of Iga and that you never get tired of drinking.

"Maho" derives from the phrase "Yamato is the country's mahoroba" (the most splendid place), and implies "a truly excellent place/thing." It uses 100% "Kami no Ho," a sake rice suitable for brewing produced in Mie Prefecture. A sake filled with commitment to rice, with the brewery involved from the breeding stage. You can enjoy a bountiful taste that fully brings out the umami of rice with a mild aroma.

"Isemoude" is a brand imagining the bustle of the pilgrimage to Ise that was popular in the Edo period. Ukiyo-e depicting the state of worship at that time is used for the package design. Praying for the safety of the trip, it is finished with a gentle and easy-to-drink taste like healing the fatigue of the journey. It is a bottle that will be appreciated as a souvenir of Ise and also by history fans.

"G-collection" is a challenge brand of Wakaebisu Shuzo that is not bound by the framework of conventional sake. They develop experimental and unique products, such as a series enjoying the change in taste due to differences in yeast. Exploring new possibilities of sake, they propose a taste that is friendly to the younger generation and people overseas. The stylish bottle design is also one of its attractions.