ポンシュ

Ponsh

Brands

Nagasaki Bijin

長崎美人
Fukuda Shuzo - Nagasaki 平戸市

Nagasaki Bijin is the representative brand of Fukuda Shuzo, a nihonshu that embodies the terroir and tradition of Hirado. It won the highest award, the Trophy, in the SAKE Daiginjo category at the 2025 International Wine Challenge (IWC) from among 140 entries, achieving a first for Nagasaki Prefecture. This award is proof that Nagasaki Prefecture's nihonshu has been recognized worldwide and demonstrates the high level of sake-making techniques in Hirado. It also won a Gold award at the IWC in 2022, earning high acclaim both domestically and internationally. Brewed by Fukuda Shuzo, which holds a history of being recognized as the official sake purveyor of the Hirado domain, it is a brand representing Nagasaki, utilizing techniques cultivated through a long history and the rich natural blessings of Hirado.

Fukuumi

福海 🏆 2 EC
Fukuda Shuzo - Nagasaki 平戸市

Fukuumi is a brand produced by Fukuda Shuzo, bearing a name that expresses good fortune spreading like the sea. It is a nihonshu brewed utilizing the rich natural blessings of Hirado, set against the backdrop of Hirado's environment surrounded by the sea.

Hatsukoine

初恋音
Fukuda Shuzo - Nagasaki 平戸市

Hatsukoine is a brand produced by Fukuda Shuzo, bearing a name that evokes the sound of first love. It is a nihonshu brewed aiming for a youthful and fresh flavor, set against the backdrop of Hirado's terroir and tradition.

Giyaman

Giyaman
Fukuda Shuzo - Nagasaki 平戸市

Giyaman is a brand produced by Fukuda Shuzo, named after the traditional Hirado glass craft known as giyaman. It is a nihonshu that expresses the history of Hirado as Japan's first base for overseas trade and the foreign culture nurtured through exchange with Portugal and the Netherlands.

Shiroboshi

白星
Senryu Shuzo - Nagasaki 北松浦郡

Shiroboshi is an active sake made by the traditional brewing method where the fermentation bacteria are not heat-treated and the roughly strained moromi is bottled as raw sake. It is a seasonal sake with rice particles and yeast still remaining, cherished as a nihonshu to drink during the winter season. Brewed while preserving the traditional methods of Senryu Shuzo, it is a nihonshu that captures the blessings of the seasons.

Shoro Nagashi

精霊流し
Senryu Shuzo - Nagasaki 北松浦郡

Shoro Nagashi is a brand produced by Senryu Shuzo, named after the traditional Obon festival event of Nagasaki called shoro nagashi (spirit boat procession). It is a nihonshu that expresses the culture and terroir of Nagasaki, produced through locally rooted sake-making.

Matsuura Boshi

松浦星
Senryu Shuzo - Nagasaki 北松浦郡

Matsuura Boshi is a brand produced by Senryu Shuzo, bearing a name that represents the stars shining over the Matsuura region. It is a nihonshu that expresses the regional character of Emukae-cho, Kita-Matsuura County (now Emukae-cho, Sasebo City).

Mizu no Kirameki

みずの光彩
Senryu Shuzo - Nagasaki 北松浦郡

Mizu no Kirameki is a brand produced by Senryu Shuzo, bearing a name that expresses the brilliance of water. It is a nihonshu brewed by Senryu Shuzo, which has practiced traditional sake-making in Emukae for generations, utilizing the blessings of the region's water.

Furusato Sanka

ふるさと讃歌
Senryu Shuzo - Nagasaki 北松浦郡

Furusato Sanka is a brand produced by Senryu Shuzo, bearing a name that evokes a hymn praising love for one's homeland. It is a nihonshu that embodies the philosophy of locally rooted sake-making by Senryu Shuzo, which has practiced traditional brewing in Emukae for generations.

Sake Ichiban

酒一番
Yamato Shuzo - Kumamoto 上益城郡

Sake Ichiban is the flagship brand of Yamato Shuzo, a local sake brewed in the rich natural environment of Yamato Town. It uses subterranean water from the Aso mountain system and locally grown sake rice, with brewing that takes advantage of the cool highland climate. It has a slightly dry taste with a clean mouthfeel and a well-balanced sake quality that harmonizes the crispness with the umami of rice. The flavor is designed to pair well with Yamato Town's regional cuisine, complementing local food culture including wild mountain vegetables and river fish dishes. It embodies the philosophy of community-rooted sake-making, delivering a bottle in which one can taste the natural blessings of Yamato Town.

Haratake

原武
Saiya Shuzoten - Akita 由利本荘市

Kumamoto Shinriki

熊本神力
Chiyonosono Shuzo - Kumamoto 山鹿市

Kumamoto Shinriki is a special brand that uses the legendary sake rice Shinriki, which Chiyonosono Shuzo has revived. Shinriki is a heritage variety that was cultivated from the Meiji to Taisho eras, characterized by its distinctive flavor and aroma. It has a rich, full-bodied umami and a powerful taste, offering a robust and sturdy sake quality. The combination of Kikuchi River subterranean water and Shinriki rice creates a distinctive flavor that conveys the terroir of Kumamoto. This bottle embodies the brewery's philosophy of reviving heritage rice and inheriting regional culture, making it a sake of historical significance.

Taito

泰斗
Chiyonosono Shuzo - Kumamoto 山鹿市

Taito is a brand brewed by Chiyonosono Shuzo, characterized by its well-balanced flavor. Using Kumamoto Prefecture sake rice and subterranean water from the Kikuchi River, it achieves an elegant taste through careful brewing. With a moderate flavor profile, it harmonizes appropriate umami with a clean finish, creating a sake quality that never tires the palate. It pairs well with Yamaga's regional cuisine and is a versatile sake that complements a wide range of dishes. It is a reliable brand that brings together Chiyonosono Shuzo's technical expertise and experience.

Kuromormine

黒森峰
Chiyonosono Shuzo - Kumamoto 山鹿市

Kuromormine is one of the brands in Chiyonosono Shuzo's lineup. Brewed to take advantage of Yamaga's natural environment, it features flavors that express the local terroir. It is a sake with a composed, settled taste, enjoyed primarily in the local area.

Jinden

神田
Hananoka Shuzo - Kumamoto 玉名郡

Jinden is one of Hananoka Shuzo's brands, a community-rooted sake named after the Jinden district of Nagomi Town. It is brewed using local rice and water with traditional methods, characterized by a rustic and warm flavor. With its gentle aroma and soft mouthfeel that conveys the umami of rice, it is a sake that complements everyday dining.

Sekka

雪花
Hananoka Shuzo - Kumamoto 玉名郡

Sekka is a brand brewed by Hananoka Shuzo, brimming with a refreshing quality. It is characterized by a pure and delicate flavor like snow, with an impressively fine-grained mouthfeel. Despite its light and crisp sake quality, it possesses depth of flavor, making it an ideal sake to enjoy chilled.

Ubusuna

産土
Hananoka Shuzo - Kumamoto 玉名郡

Ubusuna is the brand that most purely embodies the philosophy of Hananoka Shuzo, an innovative sake that expresses the vitality of the land. It uses heritage rice varieties cultivated through natural farming and groundwater from Nagomi Town, practicing brewing that follows the laws of nature. Made with kimoto-style methods, it is characterized by a complex, profound flavor and a sake quality that conveys powerful vitality. Through brewing that respects the natural activity of microorganisms, it expresses terroir to its fullest. Pursuing new possibilities for sake and expressing the philosophy of coexistence with nature through flavor, it is a one-of-a-kind brand.

Honjou

本荘
Saiya Shuzoten - Akita 由利本荘市

Homase

穂増
Hananoka Shuzo - Kumamoto 玉名郡

Homase is one of Hananoka Shuzo's brands, a sake named with a wish for bountiful harvest. It is characterized by a rich flavor and gentle aroma reminiscent of the harvest season. It has a satisfying sake quality that honestly expresses the blessings of rice.

Kabashiko

香子
Hananoka Shuzo - Kumamoto 玉名郡

Kabashiko is one of Hananoka Shuzo's brand lineup. It is characterized by a gentle aroma and soft flavor, a sake that expresses feminine delicacy. Its refined and easy-to-drink sake quality is enjoyed by a wide range of people.

Hanabi

花火
Hananoka Shuzo - Kumamoto 玉名郡

Hanabi is a gorgeous and impressive brand brewed by Hananoka Shuzo. Like fireworks blooming in the summer night sky, it is characterized by its vivid flavor and refreshing quality. As part of brewing that values seasonality, it is crafted with a cool, refreshing sake quality suited for summer.

Kikunoshiro

菊の城
Kikunoshiro Honpo Closed - Kumamoto 菊池市

Kikunoshiro was a brand brewed by Kikunoshiro Honpo (the brewery is now closed). Named after the historic castle town of Kikuchi, it was a sake that expressed the pride of the region. It was brewed using local rice and water from the Kikuchi River system with traditional methods.

Manabiya

学び舎
Bishonen - Kumamoto 菊池市

Manabiya is a brand by Bishonen, meaning "place of learning" and signifying growth. Born from the desire to convey the appeal of sake to younger generations, it is characterized by its approachable flavor. Its light and easy-to-drink sake quality makes it an ideal introduction to Japanese sake.

Kikuchi

菊池
Bishonen - Kumamoto 菊池市

Kikuchi is a brand by Bishonen named after its hometown, a sake that expresses the terroir of Kikuchi City. It uses subterranean water from the Kikuchi River and locally grown rice, pursuing a flavor rooted in the community. With its gentle aroma and mellow taste, it has a sake quality that pairs well with Kikuchi's regional cuisine.

Aotenjo

青天井
Bishonen - Kumamoto 菊池市

Aotenjo is one of Bishonen's brands, a sake expressing limitless possibilities. It is characterized by its refreshing flavor and expansive aroma, evoking the freshness of a blue sky. With its light mouthfeel, it has an open, liberating sake quality like an endless blue sky.