Brands

"Hyakusaijitaru" is a brand born from the link with the old Tendai temple "Hyakusai-ji," one of the Koto Sanzan. A brand that makes you feel historical weight and regionality, characterized by the characteristic fragrance of barrelled sake where the scent of cedar is transferred to the sake. By putting the traditions and stories handed down at the temple into the sake, it is a monumental bottle that conveys ancient spirits to the present. Suitable for decorating celebratory occasions and special seats, you can enjoy a dignified character and traditional taste.

"Gonza" is a brand born from a project to regenerate regional history and culture in cooperation with local residents and governments. Rediscovering regional charm, this sake brewed as part of town development symbolizes a strong bond and pride in the local area. It is a project-oriented brand filled with thoughts on regional revitalization, and a cup that supports the revitalization of the community by drinking it. Characterized by a warm taste where Omi's rich climate and the power of people are gathered.

"Kirakucho" (Joy and Pleasure Longevity) is the representative brand that Kita Shuzo has protected for over 200 years, wishing for joy to be enjoyed and to last long. Maximizing the power of rice polished by private rice milling, they achieve both a mellow aroma and a sharp taste. Boasting a diverse lineup from Junmai Daiginjo to daily evening drinks, the dry Junmai Ginjo is a bottle with high perfection as a meal-time sake. It is a traditional taste that nestles close to the joys of life and celebrates healthy times.

"Kofuu" (Lake Breeze) is an innovative brand developed through industry-academia collaboration with universities, where an academic approach and traditional skills fuse. With a brand name imagining the refreshing breeze blowing from Lake Biwa, it pursues a modern style of sake beyond traditional frameworks. By analyzing Omi's climate scientifically and culturally, it devised a new taste that appeals to next-generation sake fans. It is an intellectual cup with a refreshing mouthfeel and the breath of academic passion.

The brand name "Hyakusho" contains deep respect for the "Hyakusho" (farmers) involved in rice cultivation and a wish to make drinkers smile (the reading "Hyakusho" can also mean a hundred smiles). Symbolizing the close link between agriculture and sake brewing, it is a brand that recalls the rural landscape of Higashiomi and the warmth of the people. Its taste, carefully brewed with regional rice, is simple but makes you feel the strength of the soil and the vitality of the rice. It is a cup filled with gratitude and joy, loved locally along with the brewery's history.

"Inatama" is the representative brand of Okuno Shuzojo, containing affection and gratitude for sake as the "gourd/gem of rice," namely the crystal of rice. A local sake that maximizes the power of sake rice nurtured in the rich granary belt of Higashiomi with local clear water. Its greatest characteristic is its simple, nourishing taste that you never get tired of and that nestles close to daily life. It is a bottle that is a pride of the local people, where the scenery of ripening and shining rice ears and traditional sake brewing have come to fruition.

"Kiryuyoshi" is a brand symbolizing dignity and high quality, meaning "Good character/looks" (Kiryoyoshi) with a play on words. Developed as a Junmai brewing that makes you feel the umami of rice firmly, it is characterized by a traditional taste where careful manual work shines. It can be enjoyed in a wide range of temperatures from cold to warm, and has an exquisite balance that complements the taste of dishes as a meal-time sake. It is a neat and comfortable cup filled with the brewery's thoughts.

"19-year-old Sake" is a special project product brewed by young people on the verge of turning 20, experiencing sake brewing over a year. It contains the brewery's hot desire for the new generation to know the charm of sake and inherit traditional culture. A fusion of youthful sensitivity and brewery technology, it is characterized by a fresh yet firm taste. It is a limited edition monumental brand where hope for the future and passion for making a bottle of sake are condensed.

"Daijiro" is the main brand of Hata Shuzo, named after the founder, using 100% rice from Shiga Prefecture. It maintains a strong commitment to contract-cultivated rice. Hand-made washi labels carefully crafted one by one at a local welfare facility symbolize the sincerity and warmth put into the sake. The sharp taste brought by the clear water of the Suzuka Mountains and the powerful umami inherent in rice harmonize, embodying a true "local sake." It is a supreme bottle representing Higashiomi, where bonds with the community, respect for rice, and the brewer's passion have come to fruition.

"Yoikomachi" (Drunken Beauty) is the representative brand of Nishida Shuzo, bearing a refined and elegant name reminiscent of a beautiful woman tipsy on sake. Within the historical post town culture of Koka and Minakuchi, it has been loved for many years as a cup to heal the fatigue of travel and enjoy peacefully. As the name suggests, it is characterized by an elegant and refined mouthfeel and a taste where the soft umami of rice harmonizes. It is an emotional local sake that colors daily life gorgeously, with the nature and history of Koka alive.

"Sanrensei" (Triple Stars) is an innovative brand with triple meanings: using three generations of Shiga's sake rice (grandfather: Shiga Wataribune No. 6, father: Yamada Nishiki, child: Gin-fubuki) and developing three types of grades. Delving deep into Shiga's terroir, it draws out the potential of regional sake rice with modern sensitivity. Characterized by a fresh and dynamic taste, it is an ambitious work of Mifuku Shuzo pursuing new possibilities for sake. Like three stars shining in the night sky, it is a bottle with a brilliance that illuminates the drinker's heart.

"Sakuragochi" (Cherry Blossom Easterly Breeze) is a seasonal brand of Mifuku Shuzo with the theme of "Kochi," the east wind that heralds spring. Like the comfortable breeze blowing under full-bloomed cherry blossoms, it is characterized by a quality that is gorgeous yet gently enveloping. Nesting close to the hearts of people celebrating the arrival of spring, it expresses the joy of the season in a cup of sake. A refined bottle where a clear mouthfeel and elegant aroma gorgeously color spring feast seats.

"Masanobu" is one of the lineups of Mifuku Shuzo, named after unwavering belief and sincere attitude. Focusing on history and tradition, it has the philosophy of pursuing reliable quality through careful brewing. By putting the brewer's soul and sincerity into each bottle, it aims for an authentic taste that is loved for a long time. A cup that makes you feel trust and pride, where strong conviction and deep umami harmonize.

"Shinobi" is a brand that projects the spirit of "Shinobi" (ninja) into sake brewing, against the background of the history and culture of Minakuchi, the home of Koka ninjas. It overlaps the spirituality of ninjas, who brew high-quality sake quietly but surely, with the sincere attitude of the brewery. Characterized by unique branding that emphasizes regionality and appeals to domestic and foreign tourists and ninja fans. An intellectual cup where sharp sharpness and deep umami coexist, making you feel the mysterious climate of Koka.

"Minakuchijo" is a brand bearing the name of a historical symbol built as a lodging for the Shogunate family and later became the domain office of the Minakuchi Domain. It expresses the pride and historical weight of Minakuchi, which flourished as a castle town in the Edo period, in the form of sake. Brewed aiming for a dignified character and grand taste suitable for its prestigious name. Symbolizing regional identity, it is a traditional bottle loved by history fans and local people.

"Mifuku" is the royal road and original brand of Mifuku Shuzo, bearing the sake brewing philosophy "beautiful, rich, and continues eternally" since its founding. Using the clear water of the Suzuka Mountains and carefully selected Shiga Prefecture rice, it is a standard cup that has continued to nestle close to local people for many years. Characterized by soft umami with a good balance and a modest aroma, it richly colors daily dining tables. It is a trusted brand representing the brewery, where the determination to protect tradition and the sincerity of wishing for the drinker's happiness are alive.