Brands

"Otari Nishiki" is a brand using sake rice "Shirakaba Nishiki" grown in the terraced rice fields of Otari Village on the border of Niigata Prefecture. It features a gentle spreading sweetness and a fruity aroma like pineapple. The fresh and balanced taste makes you feel the blessings of rich nature.

"Iizura" is a friendly brand meaning "Isn't it good?" in the dialect of Omachi. A mellow and gentle taste that you can enjoy without being pretentious. It is a sake loved locally that softens the daily dining table and enlivens conversation.

"Shio no Kizuna" (Salt Bond) is a brand conveying the history of Omachi, which once flourished as a post town on the Salt Road (Chikuni Kaido). A warm taste with a heart that cherishes the bond between people. It is a sake suitable for gifts and places to talk with important people.

"Azumino Sodachi" (Raised in Azumino) is a brand that has fully received the blessings of nature in Azumino. A taste of local production for local consumption, brewed with water from the Northern Alps and rice grown in the earth of Azumino. The refreshing and clear mouthfeel reminds you of the scenery of Azumino.

"Fukuran" is a brand with an auspicious name imaged from the flower of happiness, the orchid. A soft and plump aroma and a taste where the umami of rice spreads gently. It is familiar for celebratory occasions and as a cup of daily peace.

"Ichinoya" is a premium brand bearing the name of the brewery, symbolizing the technology and spirit of Ichinoya. Using carefully selected sake rice and "Hyojunsui", it achieves a sophisticated aroma and a transparent taste. It is a supreme bottle pursuing the possibilities of sake in a new era.

"Kinran Kurobe" is a traditional brand of Ichinoya, named after the famous peak of the Northern Alps, Kurobe Gorge. A tight sharpness and clear taste brought about by the minerals of the brewing water "Hyojunsui". It is loved as a dry sake that looks good whether cold or hot and enhances meals.

"Hakubanishiki" is a brand symbolizing majestic nature, named after the three peaks of Hakuba, the main peaks of the Northern Alps. A sharp dry taste where the freshness like melted snow and the umami of rice harmonize. It goes well with meals outdoors and at resorts, and is a sake to enjoy the nature of Shinshu with all five senses.

"Tanomotsuru" is a traditional brand for locals that has been loved since the founding of Ono Shuzoten. It features a taste that is refreshing and beautiful, with a hint of sweetness. It is a standard sake that you will not get tired of drinking, accompanying your daily evening drink.

"Inagiku" is a brand bearing the place name of Ina Valley, supported by people who prefer dry sake. A sharp throat feel and a refreshing aftertaste that does not interfere with the taste of food. It is a talented sake as a meal drink that can be enjoyed widely from cold sake to hot sake.

"Yoakemae" (Before the Dawn) is the representative brand of Ono Shuzoten, named after the masterpiece of Toson Shimazaki. Using the king of sake rice "Yamada Nishiki" luxuriously, it is brewed carefully with low-temperature fermentation. It is a taste like a work of art where a gorgeous and elegant aroma and transparent umami harmonize.

"Takanami" is the representative brand of Marunaga Shuzojo, rooted in the climate of Shiojiri. It features a deep "adult taste" where the umami of rice and pleasant bitterness harmonize. It is refreshing as cold sake, and when warmed, the mellowness increases, enriching meal times.

"Kaneman" is a brand bearing the house name of the founding family, which can be said to be the origin of Shoki Shuzo. It features a rich and thick sweetness that maximizes the umami of rice. It is a unique bottle where a condensed feeling like jam and gentle umami like porridge spread throughout the mouth.

"Shoki" is the main brand bearing the name of the brewery. Like "Fortune comes to a merry gate," they aim for sake that makes drinkers smile. It is a heartwarming bottle where you can feel the goodness of solid brewing within a familiar taste.

"Kikon" is a new sensation sake series based on the concept of "expressing acidity." Using traditional Kimoto brewing and different types of koji (white koji, yellow koji, etc.), it expresses a variety of acidity and umami. It is a brand that opens up new possibilities for sake, allowing for wine-like pairings.

"Nenrin" is a traditional brand that has walked with the history of Yonezawa Shuzo. A calm and deep taste and aroma that make you feel the flow of time. The mellow umami matured slowly creates a peaceful moment.

"Tenryu" is a powerful and refreshing brand named after the Tenryu River flowing through Nakagawa Village. A refreshing feeling like the murmur of a river and a taste with a solid structure. It is a simple and familiar sake that accompanies local food culture such as river fish dishes.

"Otamajakushi" (Tadpole) is a unique brand that expresses terroir using table rice grown in the terraced rice fields of Nakagawa Village. The umami of rice nurtured healthily in nature, like tadpoles living in rice fields. It is a playful bottle where you can also enjoy how the taste changes with aging.

"Imanishiki" is the representative brand serving as the face of Yonezawa Shuzo. Sake brewed carefully by Funa-shibori (pressing in a tank) using local terraced rice field rice and contract-grown rice. It features a gorgeous aroma like fruit and a soft umami with transparency.

"Shin Imanishikiden" is challenging series aiming for sake of a new era while inheriting tradition. Fusing the latest technology and sensibilities, they pursue tastes that are not bound by existing frameworks. It is an innovative sake that makes you feel the present and future of Yonezawa Shuzo, which continues to evolve.