Echigo Kenshin SAKE Matsuri
| Name | Echigo Kenshin SAKE Matsuri |
|---|---|
| Japanese Name | 越後・謙信SAKEまつり |
| Hiragana | えちごけんしんさけまつり |
| Address | 新潟県 上越市 高田本町 |
| Phone | 025-521-2627 |
| Web | https://www.kenshinsake.com |
The Echigo Kenshin SAKE Matsuri is one of the largest sake festivals in the Hokuriku and Joetsu regions, held annually in autumn in Joetsu City, Niigata. Set in the castle town of Takada—where the spirit of 'Gi' (honor) of...
The Echigo Kenshin SAKE Matsuri is one of the largest sake festivals in the Hokuriku and Joetsu regions, held annually in autumn in Joetsu City, Niigata. Set in the castle town of Takada—where the spirit of 'Gi' (honor) of the legendary Sengoku warlord Uesugi Kenshin still lives—the festival brings together sake from 14 breweries of the Takada branch, along with local wines, doburoku, and craft beers. Transcending a simple tasting event, it serves as a cultural hub connecting people through regional food, traditional arts, and sake. Highlights include exclusive festival brands such as 'Kurumagakari,' brewed annually by a rotating member brewery, and the 20th-anniversary special blend 'Sogakari.' It is a passionate festival where visitors can experience the diversity of Joetsu's terroir and the historical romance of Kenshin's legacy with all five senses.