Shimoda Fuji

"Shimoda Fuji" is a community-collaboration brand imbued with thoughts for the historic and atmospheric port town of Shimoda in Izu.
Using rice grown in Shimoda and brewed through the cooperation of Shimoda's liquor stores and Fujinishiki Shuzo in Fujinomiya, it is a bottle that connects the regions. Based on a reliable quality nurtured by Mt. Fuji's groundwater, it brings out a rich flavor that makes you feel Shimoda's terroir.
It embodies Fujinishiki Shuzo's philosophy of coexisting with the community by using materials from each region. It is a brand full of local love that you'll want to enjoy along with Izu's seafood while reflecting on the history of Shimoda, the town where Japan opened its doors to the world.