Bishu Waraku

Bishu Waraku is a brand manufactured by Kawatsuru Shuzo with the meaning of 'Enjoying peacefully with beautiful sake'.
With the concept of sake for people to enjoy peacefully, it aims to deepen the bonds between people through sake and share a fun time.
Using the underground underflow water of the Saita River and high-quality Sanuki rice from Kagawa Prefecture, it is finished with an easy-to-drink and friendly sake quality.
The word 'Bishu' (Beautiful Sake) contains confidence in quality, and 'Waraku' (Peaceful and Fun) contains the wish for the smiles of people enjoying sake and a peaceful atmosphere.
It is a brand where the philosophy of sake brewing 'Maximize the characteristics of rice', which Kawatsuru Shuzo cherishes, and the essence of Japanese sake culture 'Enjoy peacefully' are fused.
It is a friendly brand that directs a peaceful time in various scenes from daily meals to special banquets.