Sanran

"Sanran" is the traditional main brand of Tonoike Shuzo Ten, maintained since its founding in 1937. The name embodies the brewer's wish for the sake to be "brilliant and beautiful, shining like a glow."
Using clear groundwater originating from the snowmelt of the Nikko Mountains and carefully selected sake rice, it is brewed with care while inheriting the traditional techniques of the Nanbu brewmasters. Its flavor is truly worthy of being called an "orthodox local sake," characterized by a gentle aroma and a full spread of rice umami that disappears with a clean finish.
A regular winner of gold medals at the National New Sake Competition, it has also received high praise in international competitions in recent years. It has established an immovable status as a famous sake that brilliantly illuminates the local town of Mashiko, Japan, and the world.