Izumi Hyokan

Izumi Hyokan, meaning "Spring Ice Ship," is a crisp brand born from the fusion of local sake rice and pure groundwater pumped from 20 meters beneath the Azuma Mountains.
As its name suggests, it embodies the dignified cold and transparency of severe midwinter, made possible by soft water with an exceptional mineral balance.
With a sharp, refreshing sensation and a smooth throat-feel, it reflects Yonezawa's winter essence, cleansing the palate with its crystalline purity.