Hatsuwarai

"Hatsuwarai" (First Laughter) is a brand imbued with the wish to be a sake that makes drinkers smile, like the first laughter of the New Year.
Due to its auspicious name, it was valued as an indispensable sake for New Year's otoso and celebratory occasions.
It is characterized by a soft mouthfeel and rich umami, and has warmly produced moments of gathering surrounded by family and friends.
It is a brand loved by many people as a sake that brings happiness.