Born KURA

"Born KURA" is a modern and playful brand combining "Born" and "KURA" (Brewery).
It contains the desire for people to enjoy the taste just as it was born in the brewery without being formal.
The reading "Bonkura" projects a wish for people to feel sake more closely along with familiarity.
It is a bottle expressing Ota Shuzo's new style for the next generation while protecting tradition.